Mobile/NMX OKR Progress/Q3-2017-archive
Firefox NMX (Focus) Mobile Team - OKR Progress Report
Last Updated: Sept 22nd, 2017
Next Update: Sept 29th, 2017
|Aug 18||Sept 29||Score|
|1. Continuously improve Focus to allow users to interact with the web in ways a traditional mobile browser doesn’t.||1.1 Establish consistent release schedule for iOS and Android, to keep momentum and increase engagement with our new products||100%||100%||100%|| 8/18 - A release plan, following a bi-weekly cadence, offset across platforms, has been established and teams are working to this plan. Please see schedules here for iOS and Android.|
9/22 - we continued to adjust milestones, and decided to sync schedules across platforms.
|1.2 Ship regular minor and major updates to Focus on iOS and Android, to learn about the new market and iterate for success||75%||85%||85%|| 8/18 - Teams are working and shipping to the plan established in 1.1. Scoring a bit lower to account for the fact that further improvements are still to come around long term planning for Major releases.|
'9/22 - our release schedule has enabled to ship quickly and respond to user feedback in a timely manner, proving out our theory around benefits of rapid release. We've improved use of labels to clarify the workflow, implemented a cadence of UX-focused/user-facing vs general maintenance releases to allow UX to focus more on larger pieces of work, and made some changes to higher-level scheduled.
|1.3 Achieve 300K DAUs and 3M new installs on Focus for Android and iOS||75%||99.9%|| 8/18 - Focus total: ~200K DAUs, Focus for Android (UT): Gained ~20K DAUs to a total of ~165K, ER grew from 0.15 to 0.19 from latest update. Next couple of releases will be featured on Google Play store, expecting a over-indexed growth in DAU to hit 200-250K Android DAUs total. 1.4M installs. Focus for iOS (Adjust): 40K DAUs, expecting slower growth +10K to a total of 50K |
'9/22 - According to Adjust yesterday we were at 295K+ DAUs and 3.38 installs!! This does not include all Klar numbers due to opt-in settings. We do have a week left in the quarter, and anticipate that the DAUs will surpass target. We plan to be even more aggressive with our targets for next quarter.