Websites/Mozilla.org/FFReleases/37/Implementation Notes

Below Are The Specs For This Page, You May Reference http://cl.ly/image/0v1a4144243v Note the Below Supersedes the Mockup.

Design General

1. We show SMS and email for USA, everyone else email only.
2. Google play link should be absolutely minimal, possibly just a text link.
3. No link or text about ios
4. Priority is SMS or Email, then google play
5. Include standard text about FF being up to date. Feel free to re-use from previous pages.
6. Imagery should include a tablet along with a phone.

Design & Copy SMS Form

1. Please include error state.
2. Please include success state.
3. Required legal text is: SMS & data rates may apply. The intended recipient of the SMS must have consented. Learn More.

Design & Copy Email Form

1. Please include error state.
2. Please include success state.
3. Include txt/html dropdown.
4. Include language dropdown.
5. Include privacy checkbox as shown https://www.mozilla.org/en-US/newsletter/
6. Required legal text is: We'll only send you a link to download Firefox for your Android device.

Geo-Targeting

SMS Countries

• USA

Email Countries Note since we are turning on FF37 for specific language builds of firefox, email will essentially be shown for all users not in the USA.

• Canada
• Germany
• Brazil
• India
• Indonesia
• UK
• France
• Spain
• Mexico
• Colombia

L10N

FF37 What's New Will Be Enabled For These Language Versions

• En-US
• En-GB
• German (de)
• Brazilian Portuguese (pt-BR)
• Indonesian (id)
• French (fr)
• Spanish from Spain (es-ES)
• Spanish from Mexico (es-MX)