QA/Community/QMO Design/Branding Brainstorm

Keywords

quality, community, testing, measuring, bugs, finding, fixing, verifying, automation, analysis, events, crashes, feedback, breakpad, litmus, bugzilla, tasting, sampling, trial, beta, alpha, test cases, releases, candidates, trunk/nightly builds

Target Audience

• Existing users
  • software engineer, web developer, tech, international tester community, partner qa teams
• Potential users
  • end users, students, anyone interested in learning more about mozilla, firefox fans wanting to help
• Users to redirect/educate
  • users needing help/support -> Mozilla Customer Service/Support
  • users wanting to spread the word/evangelize -> SpreadFirefox.com
  • users looking for marketing/pr -> ???

Color Themes

• Do
  • blend/utilize colors from all mozilla project products
  • avoid just using firefox, mozilla.com colors
  • create different color themes for each project product

• Project colors
  • Firefox: blue, orange, red, yellow
  • Seamonkey: blue, purple, lavender
  • Camino: blue
  • Sunbird (Calendar): green, yellow, orange
  • Thunderbird: blue, beige, brown/black
  • Minimo - orange, yellow

- bugzilla, purple, red - mozilla (old school orange, red, black), (new school maroon, blue)

logo: QMO quality.mozilla.org Letter Q

animals/mascots: duck (QAC = QA Contributer) splattered bug with blood and guts (different colors for products) bug busters (think ghost busters)

concepts: check marks, x marks squashing bugs, looking for bugs, magnifying glass, bug catcher measuring = scales, ruler automation = gears, tools box community = people holding hands, groups, sillouette of people for background