Drumbeat/SoW-engagement-ladder: Difference between revisions
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== For us: == | == For us: == | ||
*''' REVISED METRICS.''' How are we going to measure against this in June? | *''' REVISED METRICS.''' How are we going to measure against this in June? | ||
* OUR THEORY & PLAN. Is this ladder of engagement we imagine? | * '''OUR THEORY & PLAN'''. Is this ladder of engagement we imagine? | ||
** 1) Convert traffic to sign-ups | ** 1) Convert traffic to sign-ups | ||
** 2) Convert sign-ups into STARTING or JOINING study groups | ** 2) Convert sign-ups into STARTING or JOINING study groups | ||
Latest revision as of 14:55, 5 May 2011
For learners & mentors:
We need to clearly communicate: What's the offering?
- WHY? What's the motive? Why should I start or join a study group?
- HOW? How do I do it? What are the steps in the process?
For us:
- REVISED METRICS. How are we going to measure against this in June?
- OUR THEORY & PLAN. Is this ladder of engagement we imagine?
- 1) Convert traffic to sign-ups
- 2) Convert sign-ups into STARTING or JOINING study groups
- 3) People in those study groups create questions and complete learning tasks
- 4) That leads to assessment and badges
- 5) Those people now have more credibility and social capital. They become leaders and mentors who create new study groups. In a cyclical process that scales.
