QA/Community/Growth/Q42007Strategy: Difference between revisions

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(New page: == Q4 2007 Community Building Strategy == '''Global Outreach''' * Identifying leaders in emerging markets and networking * Recruiting Firefox users and open source advocates '''Building ...)
 
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== Q4 2007 Community Building Strategy ==
== Q4 2007 Community Building Strategy ==


'''Global Outreach'''
'''Community Outreach'''
* Identifying leaders in emerging markets and networking
* Identifying leaders in emerging markets and networking
* Recruiting Firefox users and open source advocates
** India
*** FOSS.IN project day
*** Work with Dr. Nagarjuna G
**** President of India's Free Software Foundation)
**** Recent project work with GKnowledge
** China
*** Get involved with Li's Mozilla China organization
** South America
*** Tim and Asa have contents in Brazil and Argentina?
 
* Campus recruiting and Mozilla University
** Flyers to Campus Reps
*** Over 500 already on campuses around the country
*** Plenty available for future campus recruiting events
** Mozilla University
*** Website live at https://www.mozilla.com/en-US/university/
**** Localize site in target markets and spread the word.


'''Building the Nightly Tester Community'''
'''Building the Nightly Tester Community'''
* Creating better participation channels
* Creating better participation channels
** Integrate QMO extension into nightly builds
** Improve/create mozilla.org Minefield pages
* Updating outdated Web content
* Updating outdated Web content
* Promoting Gran Paradiso
** Find high traffic pages that point to QA resources and update them to point to QMO
** Redirect mozillaZine blog to QMO


'''QA Projects'''
'''QA Projects'''
* Redesigning QMO
* QMO redesign with focus on "user action plans"
* QA "wish-lists"
** Identify 3-4 types of contributors
* Mozilla University
** Highly visible calls to action on front page
** Create "user action plans" for each target
* QA "wish-lists" and engaging the team with the community
** Ask each team member to generate a list of tasks/projects they can use help with.
** Help them formalize their ideas into project plans/pages on QMO
** Recruit community members to sign up for projects and work with QA team "mentor"

Revision as of 21:50, 24 August 2007

Q4 2007 Community Building Strategy

Community Outreach

  • Identifying leaders in emerging markets and networking
    • India
      • FOSS.IN project day
      • Work with Dr. Nagarjuna G
        • President of India's Free Software Foundation)
        • Recent project work with GKnowledge
    • China
      • Get involved with Li's Mozilla China organization
    • South America
      • Tim and Asa have contents in Brazil and Argentina?
  • Campus recruiting and Mozilla University
    • Flyers to Campus Reps
      • Over 500 already on campuses around the country
      • Plenty available for future campus recruiting events
    • Mozilla University

Building the Nightly Tester Community

  • Creating better participation channels
    • Integrate QMO extension into nightly builds
    • Improve/create mozilla.org Minefield pages
  • Updating outdated Web content
    • Find high traffic pages that point to QA resources and update them to point to QMO
    • Redirect mozillaZine blog to QMO

QA Projects

  • QMO redesign with focus on "user action plans"
    • Identify 3-4 types of contributors
    • Highly visible calls to action on front page
    • Create "user action plans" for each target
  • QA "wish-lists" and engaging the team with the community
    • Ask each team member to generate a list of tasks/projects they can use help with.
    • Help them formalize their ideas into project plans/pages on QMO
    • Recruit community members to sign up for projects and work with QA team "mentor"