Firefox3.1/themes/browserin2015

Introduction

Firefox 3 is undoubtedly a very good browser for now, but in order to keep the top of the game in a long run, it is very necessary to explore the new possibilities for next generation's of web browser.

We noticed there're some hot trendy topics in interaction community, we assume those thoughts could be applied into a FF x.0. But we cannot just follow, we need our unique vision. It is valuable to think about branding and marketing strategies as well as user experience.

• Personalization. Now as the web culture becomes both social and personal,Firefox survives today partially because it provides extensive add-ons and easy customization tools catering to individual needs. However ordinary users only understand the basic functions of the browser, not used to download plug-ins or customize their Web browser, which allows them only passive get, not actively browse the Web and fully enjoy the fun of absorbing information.

Possible Solution: 1.Improve Firefox add-on site, using with a more humane manner to give users a certain package of their favorite plug-ins, say, for 20-24-year-old single women white-collar users, recommended a particular combination of firefox plug-ins, etc., including visual history viewer, bookmarks sharing, embedded calendar, and to recommend a bookmark list, including the facebook, NYT art, Fashion, Salon, and so on for their lift-stage. Another example for a 30-year-old java male programmer, recommend a package contains firefox Firebug, simplified interface, power user keyboard UI extension, and a bookmark list: slashdot, careerbuilder, so on and so forth.

2. Make firefox smart enough to learn the user's daily behavior, building a user profile so that Firefox could gradually do personalization by itself.(Pop up a recommendation to install a extension when Firefox thinks you need it).

• Context awareness.Response to the user smartly in different circumstances, identify the user's needs and provide appropriate help accordingly. Note this "context" indicates not only real life,but also the "Internet life". Internet users build a digital self alone with their browsing activity, understanding this digital-self is equally important to their real self.