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*After prototyping certain fundamental elements like first time user experience, device discovery, interoperability, and a rules engine, and evaluating the market and competitor landscape, including whether or not a digital assistant using voice would be a good way to differentiate, the team concluded its work on a hub. | *After prototyping certain fundamental elements like first time user experience, device discovery, interoperability, and a rules engine, and evaluating the market and competitor landscape, including whether or not a digital assistant using voice would be a good way to differentiate, the team concluded its work on a hub. | ||
''' | '''Smart Digital Assistant Study''' | ||
*While the team was concluding its hub experimentation and research, it considered the following initial target segments for further study: | *While the team was concluding its hub experimentation and research, it considered the following initial target segments for further study: | ||
**Busy families | **Busy families | ||
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1 The busy families want an easy way to help them with personalized reminders & memos for various people in their household. | 1 The busy families want an easy way to help them with personalized reminders & memos for various people in their household. | ||
*The mothers of the household are currently reminding their spouses/caretakers/kids multiple times throughout the day | *The mothers of the household are currently verbally reminding their spouses/caretakers/kids multiple times throughout the day or with text messages. | ||
2 The busy families want a way their children can interact with a device that can help with homework | 2 The busy families want a way their children can interact with a device that can help with homework. | ||
*The kids are currently requesting help from parents to assist with their homework or using the internet to gather the necessary information. | *The kids are currently requesting help from parents to assist with their homework or using the internet to gather the necessary information. | ||
*The kids are currently requesting their parents to verify the completion of their homework or relying on information gathered from their teachers/peer verification. | *The kids are currently requesting their parents to verify the completion of their homework or relying on information gathered from their teachers/peer verification. | ||
3 The busy families want a simple way to order groceries (etc.) & get | 3 The busy families want a simple way to order groceries (etc.) & get them delivered without having to use a screen no matter whether they are home or away. | ||
*They are making a stop at the grocery | *They are making a stop at the grocery store and shopping for groceries OR | ||
*They are using an online shopping/delivery service app if available & adding | *They are using an online grocery shopping/delivery service app if available & adding items one at a time and scheduling the delivery. | ||
4 The busy families want an easy way for everyone in their household to listen to music without any supervision or screen time. | 4 The busy families want an easy way for everyone in their household to listen to music without any supervision or screen time. | ||
*They are using their CD players & manually browsing music in their music libraries to play it OR | *They are using their CD players & manually browsing music in their music libraries to play it OR | ||
*They are using the streaming service that they’ve subscribed to & browsing through their playlists or searching for | *They are using the streaming service that they’ve subscribed to & browsing through their playlists or searching for music & playing it manually. | ||
We will know this is true when we observe & interview the 20 busy families as a part of our user research study. | We will know this is true when we observe & interview the 20 busy families as a part of our user research study. |
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