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Engagement/Analytics/Brand-Awareness: Difference between revisions
Engagement/Analytics/Brand-Awareness (view source)
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We will run some form of a survey to both new and existing users. <br> | We will run some form of a survey to both new and existing users. <br> | ||
Note: for this first survey we don't need to explicitly ask if they know we're a "non-profit" - it can be more broad than tax-structure, for example, if they know that Firefox is created by a organization with "a greater mission" or that has "non-commercial interests" in mind. | Note: for this first survey we don't need to explicitly ask if they know we're a "non-profit" - it can be more broad than tax-structure, for example, if they know that Firefox is created by a organization with "a greater mission" or that has "non-commercial interests" in mind. This ongoing survey stems from the brand research conducted in Q4 2010 regarding how non-profit awareness positvely correlates to consumer preference to use Firefox. [INSERT LINK TO THAT HERE] | ||
== Bugs<br> == | == Bugs<br> == | ||