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Firefox/Planning/2013-07-24: Difference between revisions
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== Market Insights from the Product Marketing Strategy Team == | == Market Insights from the Product Marketing Strategy Team == | ||
=== Desktop / Platform === | |||
==== Google ==== | |||
* Google introduced a little $35 device called Chromecast that allows you to watch videos from the cloud right on the TV. [http://www.forbes.com/sites/roberthof/2013/07/24/breakfast-with-google-chromeandroid-chief-sundar-pichai-live/] Measuring just two inches in length, Chromecast runs a "simplified version" of Chrome OS. It plugs into any HDMI input port and links up other Google products in the home (Android and Chrome-based) such as smartphones, tablets, and laptops. Chromecast streams the content (i.e. YouTube, Netflix, Google Play social games, etc.) from the device source via the cloud. The smartphone operates as the remote control. For developers, there is the new Google Cast SDK. [http://www.zdnet.com/google-takes-another-stab-at-the-living-room-with-chromecast-7000018510/] | |||
* 60% of all Internet end devices/users exchange traffic with Google servers during the course of an average day and 25% of North America's consumer Web traffic through its servers. [http://www.deepfield.net/blog/] It was only 6% at the last study in 2010. [http://news.cnet.com/8301-1023_3-57594991-93/google-sets-internet-record-with-25-percent-of-u.s-traffic/] | |||
* Google is experimenting with encryption of Google Drive consumer data [http://www.usatoday.com/story/cybertruth/2013/07/22/why-google-is-testing-encryption-of-drive-consumer-data/2574485/] concerned about PR after PRISM revelations and demonstrating that consumer data can be protected from government snooping. | |||
==== Apple ==== | |||
* OS X 10.9 Mavericks coming soon compresses memory for optimum battery life and more-than-responsive graphics. [http://bostinno.streetwise.co/2013/07/23/os-x-mavericks-release-date-everything-we-know-about-os-x-10-9-mavericks-photos/] App Nap keeps track of what's being computed versus what's being used and automatically drops CPU power usage of an idle operation or function in order to conserve battery and energy. Safari bookmarked articles can be scrolled through from one article to the next, without breaking the user's concentration to locate a similar article. Accelerated scrolling allows for fast searching through dense email inboxes, deep conversations and image-heavy webpages. | |||
==== Microsoft ==== | |||
* Microsoft plans to add Java Standard Edition to its Windows Azure cloud service [http://www.pcworld.com/article/2045106/microsoft-to-offer-java-as-a-service.html] both as a stand-alone PaaS (platform as a service) and as component of a Windows Server IaaS (infrastructure as a service). | |||
* With Opera moving to Webkit, Microsoft's Windows computers now account for 96% of SSL certificates with a stapled OCSP (Online Certificate Status Protocol) response, one of the methods used by browsers to check the revocation status of an SSL certificate without traffic burden on the Certificate Authority [http://news.netcraft.com/archives/2013/07/19/microsoft-achieves-world-domination-in-ocsp-stapling.html] | |||
== Marketing, Press & Public Reaction == | == Marketing, Press & Public Reaction == | ||