Engagement/Integrated Marketing: Difference between revisions

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== What is Integrated Marketing? ==
== What is Integrated Marketing? ==


[[Image:engagement-team-beach.jpg|640pxpx|right]]Simply put, it the process by which the Engagement team on-boards, manages and communicates major cross-functional projects. Regardless if we call our process a wave, initiative, or project we should unify the method of how we deliver all of our awesome marketing products.  
[[Image:engagement-team-beach.jpg|640px|right]]Simply put, it the process by which the Engagement team on-boards, manages and communicates major cross-functional projects. Regardless if we call our process a wave, initiative, or project we should unify the method of how we deliver all of our awesome marketing products.  


Please use the following steps on all of your [[Engagement/Integrated_Marketing/Definitions#Project|major projects]]. This process could be overkill for small or [[Engagement/Integrated_Marketing/Definitions#Project|minor projects]] and thus use your best judgement. The integrated marketing process will always be improving and [[Engagement/Integrated Marketing/Contact|Feedback]] is welcome!
Please use the following steps on all of your [[Engagement/Integrated_Marketing/Definitions#Project|major projects]]. This process could be overkill for small or [[Engagement/Integrated_Marketing/Definitions#Project|minor projects]] and thus use your best judgement. The integrated marketing process will always be improving and [[Engagement/Integrated Marketing/Contact|Feedback]] is welcome!
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