Fundrasing Study Interview
To help launch our fund raising campaign we are conducting interviews with members of the Mozilla community.
The information gathered will be used to guide the production of pitch materials, source potential partnerships, better understand challenges we may encounter, and get a general sense of why people believe the Open Web is a cause worth funding.
If you get a chance, please copy-and-paste these questions into an e-mail and send your answers to [1].
All answers are kept confidential, seen only by me. If you're willing, however, please let me know whether I can post anonymous quotes from your answers back to this page.
1. Tell us about your background and how you ended up engaged with Mozilla?
2. How do you describe what Mozilla does?
3. Do you think Mozilla is a leader in its field? Why?
4. What value does Mozilla offer the Open Web movement? To people outside of the movement?
5. What are Mozilla’s strengths?
6. If you were in charge, what would you change?
7. What do you think the general feeling is towards Mozilla in the community? If someone is going to criticize Mozilla, what would it be about?
8. If you were sitting in a room with someone asking for money to fight climate change and someone asking for money to fight human trafficking, how would you make the case for funding to go to the Open Web?
9. Leadership is very important in fundraising. Who do you think is an effective, global leader for the Open Web? How about local leaders?
10. What challenges do you think Mozilla will have in raising funds? How would you deal with them?
11. The number that’s being talked about is $1.5M to $2M by the end of the year. How do you react to that number? Seem possible?
12. Do you know anyone who should be approached for funding?
13. Would you give to Drumbeat? What decision criteria would you use?
14. How do you think you can best help with the fund raising effort?