What we're shipping in Q2

In Q1 we documented our engagement ladder, listed conversion points, and shipped early dashboards and prototypes. In Q2 we'll focus on three key sprints:
- 1) DEFINITIONS -- completing our draft spreadsheet. Listing the key conversion points, user behaviors and responses we want.
- 2) INFRASTRUCTURE -- the plumbing we need to a) count and b) drive those responses.
- 3) COMMUNICATIONS -- the copy and messages those responses require. Encouragement and further calls to action when users do good stuff.

DEFINITIONS SPREADSHEET (draft) -- Conversion Points. A detailed list of engagement tasks, responses, and incentives.
CONTRIBUTION DASHBOARD (prototype) -- starting to pull in and visualize contributor data
ENGAGEMENT LADDER. How Webmaker contributors TEACH, BUILD and ORGANIZE

DEFINITIONS v2 (April 2) (COMPLETE)

Goal for v2 sprint: Counting and recognizing contributors. Ensure the key uses stories that matter most are documented. For signing up, hosting an event, contributing a kit, and having one of your makes remixed. (COMPLETED HERE)
Roles: R: Michelle A: Claw C: Amira, Jbuck, Andrea I: webmaker-dev, mozteach
Bugzilla: Component: Engagement Ladder | Whiteboard tag: [definitions-v2]

No results.

0 Total; 0 Open (0%); 0 Resolved (0%); 0 Verified (0%);

Roles: R: Michelle A: Claw C: Amira, Jbuck, Andrea I: webmaker-dev, mozteach
Bugzilla: Component: Engagement Ladder | Whiteboard tag: [definitions-v3]

No results.

0 Total; 0 Open (0%); 0 Resolved (0%); 0 Verified (0%);

We need to a) count and b) respond to contributors. And deliver them segmented engagements -- custom responses to specific behaviors.

Goal: Trigger counting and communications for 3 - 5 top use cases documented in the "definitions" sprint.
Roles: R: Jbuck A: Brett C: Adam, Michelle, Andrea I: mozteach, webmaker-dev, engagement team
Bugzilla: Component: Engagement Ladder | Whiteboard tag: [infrastructure-v2] | [1] File one of these tickets]
Milestones: (to come)

No results.

0 Total; 0 Open (0%); 0 Resolved (0%); 0 Verified (0%);

Recognize and celebrate contributors. Send them targeted communications with the right follow-ups and Calls to Action.

Goal: Send targetted communications for 3 - 5 top use cases documented in the "definitions" sprint.
Roles: R: Lainie A: Brett C: Amira, Jbuck, ErikaD I: mozteach, webmaker-dev, engagement team
Bugzilla: Component: Engagement Ladder | Whiteboard tag: [communications] | File one of these tickets
Milestones: (to come)

Drafts:

No results.

0 Total; 0 Open (0%); 0 Resolved (0%); 0 Verified (0%);

Engagement Ladder tickets