Start of project

Name each of the following:

Project sponsor: Mary
Main IT contact: Justin Fitzhugh
Main WebDev contact: M.Morgan
Main QA contact: TBD
Main third party contact (if developed externally): Jayson Fittipaldi (Nobox), jayson@nobox.com
Final application owner/maintainer: Mary

Overall goal of the project:

Set world record for most software downloads in 24 hour period
Extend coordinated, global launch of Firefox 3 to include community
Engage and inspire community members to make them feel invested in the success of Firefox 3
Introduce Firefox to new users
Drive downloads of Firefox 3
Feature as main SFx project (www.spreadfirefox.com/downloadday

Any pre-requisites needed (technology, server capacity, staffing, monitoring, response time, etc):

Development:

Goal is to have project up and running by 4/9/08 [Date may slip due to launch -- ultimately, it will be 3 weeks before Fx 3)
Create a web form to allow people to cast pledges [needs dropdown country menu -- WebDev
Rate per country analytic tool [for use during 24 hour period] -- Jeremy Orem
Download counter will be needed on Download Day site for day of
Staging server required
Email relay information needed for send-to-a-friend functionality

Tracking & Measurement

Initial timeline

External dependencies

Nobox development time, Mozilla creative signoff and approval, Daisuke's development time for map, launch of Firefox 3

Dev environment specs