Mobile/ProductPlanning/Notes-2016-04-05

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Hot items

Everyone

Roadmap & Funnel update

Barbara/Maria/Jenn

Android Happenings

  • Content notifications including experiments landed (Nightly)
  • Planned how to move forward with screenshots inside Fennec
  • Outcome and result statements for current initiatives (request from Sheila/Mayo)
  • Meeting with FlyWeb team
  • Chat with UX/marketing about first run as just one part of onboarding, further work on e.g. contextual hints needed
  • Chat about Add-Ons promotion
Metrics Corner

Longitudinal unique users observations: History and Bookmarks in Menu since 46 (Beta beginning of March)

Loading bookmark URL has been increasing since end of March, but saving is slightly declining

Bookmarks-loading-march.png

Bookmarks saving decline.png


However, more users tapped on History than Bookmarks in Menu

Menu actions by unique users.png

Switchboard

iOS Happenings

  • Released Firefox for iOS v3.0 on March 30th
  • V4.0 FC Target is Today, April 5th
  • Researched an issue with potential data corruption on upgrade from 2.x to 3.0 (estimated very low impact, likely only TF users). Potential candidate for 3.1 release.
  • Reviewed Bookmarks and feedback analysis with iOS team; action plan
  • Discussed goals and requirements of emailing Test Flight users with DEG (the target system for mass emailing to users)
    • Kick-off with DEG happening this week
  • Prioritized UT and content blocking for iOS app
  • Involvement in efforts to improve sync data integrity - iOS Proposal is being worked on

Feature Focus

If not already discussed above, a quick check on selected key projects:

  • Migrating Reading List from a home panel to bookmarks
  • First-run tour: confirming probes to provide results for A/B test
  • Activity stream: nothing new to report
  • Monitoring / notifying Web for new content: landed in Nigthly :)

Partner review

In-meeting updates: Karen
Status can be found on Mana

Feedback

Rob

User Research

Gemma

  • Workflows Research:
    • Spent last week in Toronto with the field team conducting analysis.
    • Created participant profiles (PII)
    • Next Steps: Continue analysis, draft findings report, plan North American research.
  • Monthly Mobile:
    • Tablet Study - Diary Study this week. Vidyo interviews next week.
    • We will be circulating a sign-up sheet for anyone who like to join an interview and help with note-taking (Date/Time TBD).
  • UR Hiring:
    • We've had about 100 applicants and will be following up with 24.
    • Gemma starts phone interviews this week.
  • Office Hours:
    • Nothing planned, but I'll be hanging out and happy to talk about any current work (Workflows Analysis, Tablet Monthly Mobile Study, Hiring, etc.).

Marketing

Mike

Roundtable

Everyone

  • [MP] FlyWeb and other Location-awareness discussions occurred last week, follow-ups need to be done
  • [MP] Maria is on PTO this week
  • [MF] Simple analysis of add-on usage in Firefox for Android (release channel).
    • Of ~150K unique users in the sample, only 6887 had add-ons installed.
    • Top add-ons are Adblock Plus (21%), uBlock Origin (7%) and Flash Video Downloader (4%).
    • Of those with at least one add-on installed, 61% had one add-on and 27% had two add-ons installed.

Feature Demos

Android Demos

iOS Demos

  • Nothing planned this week, but prepping one for next week!

References

Android Notable Links


iOS Notable Links

Goals