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<h1> Mozilla Firefox OS Apps &amp; Marketplace Developer Engagement  </h1>
= Mozilla Firefox OS Apps &amp; Marketplace Developer Engagement  =
<h2> Goals </h2>
 
<ul><li>Generate enthusiasm and build a vital ecosystem around mobile, HTML5 Open Web Apps/Firefox OS
== Goals ==
</li><li>Populate the Marketplace with 100 quality apps by end of 2012 (NOTE: this is not a viable goal given overall product, strategy tools and device readiness, as I have argued consistently since the day it was suggested in late May:Havi)
 
</li><li>Populate the Marketplace with 1000 quality apps six months after Telefonica Firefox OS phone launch
*Generate enthusiasm and build a vital ecosystem around mobile, HTML5 Open Web Apps/Firefox OS  
</li></ul>
*Populate the Marketplace with 100 quality apps by end of 2012 (NOTE: this is not a viable goal given overall product, strategy tools and device readiness, as I have argued consistently since the day it was suggested in late May:Havi)  
<h2> Participants &amp; Stakeholders</h2>
*Populate the Marketplace with 1000 quality apps six months after Telefonica Firefox OS phone launch
<h4>Developer Engagement team (Stormy Peters)</h4>
 
<ul><li>Technical Evangelism team (Mark Coggins)
== Participants &amp; Stakeholders ==
<ul><li>Shezmeen Prasad, Developer events manager
 
</li><li>Havi Hoffman, Apps content wrangler
==== Developer Engagement team (Stormy Peters) ====
</li><li>Joe Stagner, Tech evangelist
 
</li></ul>
*Technical Evangelism team (Mark Coggins)  
</li><li>Mozilla Developer Network (MDN) team (Ali Spivak)
**Shezmeen Prasad, Developer events manager  
<ul><li>Janet Swisher, Apps documentation lead
**Havi Hoffman, Apps content wrangler  
</li><li>Mark Giffin, Apps documentation writer
**Joe Stagner, Tech evangelist  
</li><li>Eric Shepherd, Firefox OS writer
*Mozilla Developer Network (MDN) team (Ali Spivak)  
</li></ul>
**Janet Swisher, Apps documentation lead  
</li></ul>
**Mark Giffin, Apps documentation writer  
<h4>Developer Tools team (Kevin Dangoor PM)</h4>
**Eric Shepherd, Firefox OS writer
<ul><li>DevEcosystem team: Fred Wenzel engineering/Daniel Buchner PM
 
</li><li>Devhub
==== Developer Tools team (Kevin Dangoor PM) ====
</li><li>Tools: Mortar, WebGameStub, X-tags
 
</li></ul>
*DevEcosystem team: Fred Wenzel engineering/Daniel Buchner PM  
<h4>Marketplace &amp; Apps Engineering Teams</h4>
*Devhub
<ul><li>Tools: R2D2B2G, Myk Melez
*Tools: Mortar, WebGameStub, X-tags
</li><li>Support for hackers/hack days
 
</li></ul>
==== Marketplace &amp; Apps Engineering Teams ====
<h4>Firefox OS Engineering Team</h4>
 
<h4>Mozilla Support Team</h4>
*Tools: R2D2B2G, Myk Melez  
<ul><li><ul><li>Ibai Garcia, Apps &amp; Marketplace support lead
*Support for hackers/hack days
</li></ul>
 
</li></ul>
==== Firefox OS Engineering Team ====
<h4>Partners</h4>
 
<ul><li>Telefonica
==== Mozilla Support Team ====
<ul><li>Blue Via
 
</li><li>Wayra
**Ibai Garcia, Apps &amp; Marketplace support lead
</li><li>Vivo/Terra
 
</li></ul>
==== Partners ====
</li><li>Qualcomm
 
</li></ul>
*Telefonica  
<h2> Audience </h2>
**Blue Via  
<h3>Developer types</h3>
**Wayra  
<ul><li>Web developers
**Vivo/Terra  
</li><li>App developers
*Qualcomm
</li><li>Hybrid developers
 
</li><li>Mobile UX specialists
== Audience  ==
</li><li>Open Web/Open Data Advocates
 
</li></ul>
=== Developer types ===
<p><br />
 
</p>
*Web developers  
<h3>Regional targets</h3>
*App developers  
<ul><li>Brazil, Colombia, Chile, Venezuela, Spain&#160;???
*Hybrid developers  
</li></ul>
*Mobile UX specialists  
<h3>Head, Torso &amp; Long Tail</h3>
*Open Web/Open Data Advocates
<ul><li>Developer engagement touches them all via blog content, twitter, events, speakers, influencers, relations
 
</li><li>Head: Strategic apps &amp; key brands world-wide
<br>  
</li><li>In region significant brands:  
 
<ul><li>Ci&amp;T (http://www.ciandt.com/us-en/) - training event on Aug 1 produced by Dev Engage, initial BD introduction came via Havi's WebFWD contact
=== Regional targets ===
</li><li>Folha (http://www.folha.uol.com.br/) - initial contact came via Havi's WebFWD contact
 
</li></ul>
*Brazil, Colombia, Chile, Venezuela, Spain&nbsp;???
</li><li>Long tail- independent, community &amp; locally relevant niche developers
 
</li><li>Our focus to date has been on Brazil
=== Head, Torso &amp; Long Tail ===
</li><li>Recommendation: As part of leads tracking for app submissions -  
 
<ul><li>1st encounter POC
*Developer engagement touches them all via blog content, twitter, events, speakers, influencers, relations  
</li><li>Community contact
*Head: Strategic apps &amp; key brands world-wide  
</li><li>Apps support or relationship management touchpoints by devengage
*In region significant brands:  
</li></ul>
**Ci&amp;T (http://www.ciandt.com/us-en/) - training event on Aug 1 produced by Dev Engage, initial BD introduction came via Havi's WebFWD contact  
</li></ul>
**Folha (http://www.folha.uol.com.br/) - initial contact came via Havi's WebFWD contact  
<h2> Strategy </h2>
*Long tail- independent, community &amp; locally relevant niche developers  
<ul><li>Leverage Mozilla's experience building the add-ons community
*Our focus to date has been on Brazil  
</li><li>Work with existing Mozilla community in region: Mozilla Brazil and world wide, use Speaker Reps &amp; other ReMo reps to generate excitement and deliver training
*Recommendation: As part of leads tracking for app submissions -  
</li><li>Build on HTML5, open web excitement
**1st encounter POC  
</li><li>Attract developers from other communities - identify and focus on those
**Community contact  
<ul><li>Example: Open data advocates like W3C  
**Apps support or relationship management touchpoints by devengage
</li><li>Example: Java developers in Brazil who want to learn HTML5
 
</li></ul>
== Strategy  ==
</li></ul>
 
<p>Three types of developers:
*Leverage Mozilla's experience building the add-ons community  
</p>
*Work with existing Mozilla community in region: Mozilla Brazil and world wide, use Speaker Reps &amp; other ReMo reps to generate excitement and deliver training  
<ul><li>HTML5 app developers: Target key html5 apps and invite them to port their app to Firefox OS
*Build on HTML5, open web excitement  
</li><li>General web developers: Teach web developers to be app developers through a series of events &amp; resources
*Attract developers from other communities - identify and focus on those  
</li><li>App developers: Encourage/teach iPhone/Android app developers to be Firefox OS app developers
**Example: Open data advocates like W3C  
</li></ul>
**Example: Java developers in Brazil who want to learn HTML5
<h2> Tactics </h2>
 
<h3>Developer Events</h3>
Three types of developers:  
<h4>Conferences: Speaking &amp; sponsorships</h4>
 
<ul><li>The Developer Conference, Sao Paulo, BR, July, Fabio Magnoni
*HTML5 app developers: Target key html5 apps and invite them to port their app to Firefox OS  
</li><li>DevCon5, Bill Walker, The Mozilla App Ecoystem” NYC, July 23.
*General web developers: Teach web developers to be app developers through a series of events &amp; resources  
</li><li>The Developer Conference, Floripa, BR, August, Fabio Magnoni
*App developers: Encourage/teach iPhone/Android app developers to be Firefox OS app developers
</li><li>FISL, July 25-29
 
</li><li>BrazilJS, Aug 30-31
== Tactics ==
</li><li>Proposed:Mozilla-hosted Developer Conference (suggested for 2013)
 
</li></ul>
=== Developer Events ===
<p>MARK - I don't have everyone's speaking gigs from across the team, there are many here (and many missing from here:
 
https://developer.mozilla.org/en-US/events
==== Conferences: Speaking &amp; sponsorships ====
</p>
 
<h4>Hackathons &amp; doc sprints</h4>
*The Developer Conference, Sao Paulo, BR, July, Fabio Magnoni  
<ul><li>Mozilla Interns Apps Hackathon, Mountain View, CA, July
*DevCon5, Bill Walker, The Mozilla App Ecoystem” NYC, July 23.  
</li><li>FISL Hackathon &amp; Doc Sprint, Porto Alegre, BR, July
*The Developer Conference, Floripa, BR, August, Fabio Magnoni  
</li><li>Br-JS Apps Hackathon &amp; Doc Sprint, Porto Alegre, BR Sept 1
*FISL, July 25-29  
</li><li>Geeks on Mocha, Rio de Janeiro, BR, Sept 29-30
*BrazilJS, Aug 30-31  
</li><li>support for TEF Campus Party, Recife, BR July 29
*Proposed:Mozilla-hosted Developer Conference (suggested for 2013)
</li><li>support for TEF Campus Party, Berlin, Aug 25
 
</li><li>proposed:TDC Goainia, Oct 20-21 (TBD)
MARK - I don't have everyone's speaking gigs from across the team, there are many here (and many missing from here: https://developer.mozilla.org/en-US/events  
</li><li>proposed: November hackathon w/ThoughtWorks, Recife, BR
 
</li></ul>
==== Hackathons &amp; doc sprints ====
<h4>Evangelism reps training program for Apps outreach</h4>
 
<ul><li>San Francisco
*Mozilla Interns Apps Hackathon, Mountain View, CA, July  
</li><li>Sao Paulo
*FISL Hackathon &amp; Doc Sprint, Porto Alegre, BR, July  
</li><li>Warsaw
*Br-JS Apps Hackathon &amp; Doc Sprint, Porto Alegre, BR Sept 1  
</li><li>proposed: Singapore (MozCamp Asia) - November
*Geeks on Mocha, Rio de Janeiro, BR, Sept 29-30  
</li></ul>
*support for TEF Campus Party, Recife, BR July 29  
<h4>Other Event Support, Facilitation &amp; Consulting</h4>
*support for TEF Campus Party, Berlin, Aug 25  
<ul><li>Support for onsite partner training
*proposed:TDC Goainia, Oct 20-21 (TBD)  
</li><li>Training materials, localization
*proposed: November hackathon w/ThoughtWorks, Recife, BR
</li><li>Event logistics
 
</li><li>Staffing support
==== Evangelism reps training program for Apps outreach ====
</li><li>Collateral: t-shirts, stickers, banners
 
</li><li>Vivo &amp; Terra Training, Porto Alegre, BR, Aug 2012
*San Francisco  
</li><li>Support for business development hosted events
*Sao Paulo  
<ul><li>Example: Staffing &amp; event logistics for The Next Web, collateral coordination and shipping
*Warsaw  
</li></ul>
*proposed: Singapore (MozCamp Asia) - November
</li></ul>
 
<h3>Training (Proposed)</h3>
==== Other Event Support, Facilitation &amp; Consulting ====
<ul><li>Screencast trainings/webinars
 
</li><li>Courseware for building open web apps
*Support for onsite partner training  
</li><li>HTML5 app development for BR CS students (proposal under legal review)
*Training materials, localization  
</li><li>HTML5 workshop
*Event logistics  
</li><li>Games development
*Staffing support  
</li><li>Responsive design workshop
*Collateral: t-shirts, stickers, banners  
</li><li>Xtags - UI components
*Vivo &amp; Terra Training, Porto Alegre, BR, Aug 2012  
</li><li>Apps bootcamp (WebFWD-style mini-program)
*Support for business development hosted events  
</li></ul>
**Example: Staffing &amp; event logistics for The Next Web, collateral coordination and shipping
<h3>Documentation &amp; Developer Communications</h3>
 
<ul><li>MDN
=== Training (Proposed) ===
<ul><li>HTML5
 
</li><li>WebApps
*Screencast trainings/webinars  
</li><li>Firefox OS specifics
*Courseware for building open web apps  
</li></ul>
*HTML5 app development for BR CS students (proposal under legal review)  
</li><li>Hacks Blog and Developer Newsletter
*HTML5 workshop  
<ul><li>Hacks Weekly links (all)
*Games development  
</li><li>HTML5 weekly links (Joe Stagner)
*Responsive design workshop  
</li><li>@mozlabs and @mozhacks twitter account management
*Xtags - UI components  
</li><li>Monthly About:Hacks newsletter (Joe Stagner)
*Apps bootcamp (WebFWD-style mini-program)
</li></ul>
 
</li><li>DevHub
=== Documentation &amp; Developer Communications ===
<ul><li>Devhub support and development <a href="http://marketplace.mozilla.org/developers">DevHub</a>
 
</li><li>Devhub program support
*MDN
</li><li>Video resources
**HTML5  
</li></ul>
**WebApps  
</li><li>Launched the Partner spotlight video program w/Biz Dev (March 2012)
**Firefox OS specifics  
</li><li>Localization resources &amp; management
*Hacks Blog and Developer Newsletter  
<ul><li>Blog post translation management
**Hacks Weekly links (all)  
</li><li>Manage and recruit translators for blog posts, surveys, developer communications, event promotion - ongoing
**HTML5 weekly links (Joe Stagner)  
</li></ul>
**@mozlabs and @mozhacks twitter account management  
</li></ul>
**Monthly About:Hacks newsletter (Joe Stagner)  
<h3>App Design &amp; Quality Guidelines</h3>
*DevHub  
<ul><li>Created first draft of Apps quality doc (Havi, Joe, team)
**Devhub support and development &lt;a href="http://marketplace.mozilla.org/developers"&gt;DevHub&lt;/a&gt;
</li><li>Contributors to &amp; reviewers of the current Apps quality guideline doc
**Devhub program support  
</li><li>Other guidelines proposed:
**Video resources  
<ul><li>UI
*Launched the Partner spotlight video program w/Biz Dev (March 2012)  
</li><li>Security
*Localization resources &amp; management  
</li><li>Performance
**Blog post translation management  
</li><li>API Testing &amp; Benchmarking
**Manage and recruit translators for blog posts, surveys, developer communications, event promotion - ongoing
</li></ul>
 
</li><li>HTML5 Games performance report (Rob Hawkes)
=== App Design &amp; Quality Guidelines ===
</li></ul>
 
<h3>Tools</h3>
*Created first draft of Apps quality doc (Havi, Joe, team)  
<ul><li>Emulator(s)
*Contributors to &amp; reviewers of the current Apps quality guideline doc  
</li><li>R2D2B2G - Myk Melez's add-on build of B2G
*Other guidelines proposed:  
</li><li>Build/packaging - past versions of Gaia Rockin' by Jeff Griffiths
**UI  
</li><li>Debugger (Proposed)
**Security  
</li><li>Lint-like tool to check validate adherence to app guidelines (Cvan's manifest checker)
**Performance  
</li><li>Chloi.io - platform from the Phonegap guys, now working as a WebFWD team
**API Testing &amp; Benchmarking  
</li></ul>
*HTML5 Games performance report (Rob Hawkes)
<h3>Starter/sample App Framework</h3>
 
<ul><li>Mortar: Dev Ecosystem team (James Long)
=== Tools ===
</li><li>Web Game Stub: Mozilla Labs/Dev Ecosystem (Dan Mosedale)
 
</li><li>Proposed: sports starter app
*Emulator(s)  
</li><li>Proposed: Music band starter app
*R2D2B2G - Myk Melez's add-on build of B2G  
</li><li>Proposed: transit app  
*Build/packaging - past versions of Gaia Rockin' by Jeff Griffiths  
</li><li>Reusable components library
*Debugger (Proposed)  
</li><li>X-tags: UI widgets (Daniel Buchner)
*Lint-like tool to check validate adherence to app guidelines (Cvan's manifest checker)  
</li></ul>
*Chloi.io - platform from the Phonegap guys, now working as a WebFWD team
<h3>Support</h3> STORMY: We have to have support in a Mozilla channel. Our own forums or SUMO or something.
 
</p>
=== Starter/sample App Framework ===
<ul><li>Stack overflow forums
 
</li><li>SUMO Support for Developers
*Mortar: Dev Ecosystem team (James Long)  
</li><li>Open Web Apps mailing list (bugzilla)
*Web Game Stub: Mozilla Labs/Dev Ecosystem (Dan Mosedale)  
</li><li>Community locationalization efforts (ongoing)
*Proposed: sports starter app  
<ul><li>localized versions
*Proposed: Music band starter app  
</li></ul>
*Proposed: transit app  
</li><li>Proposed: Community validation hub
*Reusable components library  
</li></ul>
*X-tags: UI widgets (Daniel Buchner)
<h3>Contests, Incentives &amp; Sponsored Services </h3>
 
<ul><li>Proposed: Professional UI review (under exploration)
=== Support ===
</li><li>Localization services
 
</li><li>Ideation Assistance
STORMY: We have to have support in a Mozilla channel. Our own forums or SUMO or something.
</li></ul>
 
<ul><li>Proposed: Apps Challenge  
<ul><li>Challenge Post proposal is ready to go
 
</li></ul>
*Stack overflow forums  
</li><li>Proposed: Internal: Mozillians
*SUMO Support for Developers  
<ul><li>Hacks to Apps Incentives https://docs.google.com/document/d/1WdKlKeWmYFyDn7_5AUhLJo59j5ukIqqmnL9l7S_bVbA/edit
**Staffing (Ibai)
</li></ul>
**Scoping of developer support needs (Janet)
</li></ul>
*Mozilla Open Web Apps mailing list (see bugzilla for ongoing status of list/groups integration issue)  
<h3>Developer Phone Program</h3>
*Mozilla Brazil community list
<ul><li><ul><li>In progress: <a href="https://wiki.mozilla.org/Engagement/Developer_Engagement/Hardware">Firefox OS Early Hardware Deployment Plan</a>
*Community locationalization efforts (ongoing)  
</li><li>Limited edition developer phone: The Orange Fox  
**localized versions  
</li></ul>
*Proposed: Community validation hub
</li></ul>
 
<h3>Outreach &amp; Influencer Relationship Management</h3>
=== Contests, Incentives &amp; Sponsored Services ===
<ul><li>this is the catch-all for a lot of the connecting and cross-communications we manage between various stakeholders &amp; participants.
 
</li></ul>
*Proposed: Professional UI review (under exploration)  
*Localization services  
*Ideation Assistance
 
*Proposed: Apps Challenge  
**Challenge Post proposal is ready to go  
*Proposed: Internal: Mozillians  
**Hacks to Apps Incentives https://docs.google.com/document/d/1WdKlKeWmYFyDn7_5AUhLJo59j5ukIqqmnL9l7S_bVbA/edit
 
=== Developer Phone Program ===
 
**In progress: &lt;a href="https://wiki.mozilla.org/Engagement/Developer_Engagement/Hardware"&gt;Firefox OS Early Hardware Deployment Plan&lt;/a&gt;
**Limited edition developer phone: The Orange Fox
 
=== Outreach &amp; Influencer Relationship Management ===
 
*this is the catch-all for a lot of the connecting and cross-communications we manage between various stakeholders &amp; participants.

Revision as of 14:25, 25 September 2012

Mozilla Firefox OS Apps & Marketplace Developer Engagement

Goals

  • Generate enthusiasm and build a vital ecosystem around mobile, HTML5 Open Web Apps/Firefox OS
  • Populate the Marketplace with 100 quality apps by end of 2012 (NOTE: this is not a viable goal given overall product, strategy tools and device readiness, as I have argued consistently since the day it was suggested in late May:Havi)
  • Populate the Marketplace with 1000 quality apps six months after Telefonica Firefox OS phone launch

Participants & Stakeholders

Developer Engagement team (Stormy Peters)

  • Technical Evangelism team (Mark Coggins)
    • Shezmeen Prasad, Developer events manager
    • Havi Hoffman, Apps content wrangler
    • Joe Stagner, Tech evangelist
  • Mozilla Developer Network (MDN) team (Ali Spivak)
    • Janet Swisher, Apps documentation lead
    • Mark Giffin, Apps documentation writer
    • Eric Shepherd, Firefox OS writer

Developer Tools team (Kevin Dangoor PM)

  • DevEcosystem team: Fred Wenzel engineering/Daniel Buchner PM
  • Devhub
  • Tools: Mortar, WebGameStub, X-tags

Marketplace & Apps Engineering Teams

  • Tools: R2D2B2G, Myk Melez
  • Support for hackers/hack days

Firefox OS Engineering Team

Mozilla Support Team

    • Ibai Garcia, Apps & Marketplace support lead

Partners

  • Telefonica
    • Blue Via
    • Wayra
    • Vivo/Terra
  • Qualcomm

Audience

Developer types

  • Web developers
  • App developers
  • Hybrid developers
  • Mobile UX specialists
  • Open Web/Open Data Advocates


Regional targets

  • Brazil, Colombia, Chile, Venezuela, Spain ???

Head, Torso & Long Tail

  • Developer engagement touches them all via blog content, twitter, events, speakers, influencers, relations
  • Head: Strategic apps & key brands world-wide
  • In region significant brands:
  • Long tail- independent, community & locally relevant niche developers
  • Our focus to date has been on Brazil
  • Recommendation: As part of leads tracking for app submissions -
    • 1st encounter POC
    • Community contact
    • Apps support or relationship management touchpoints by devengage

Strategy

  • Leverage Mozilla's experience building the add-ons community
  • Work with existing Mozilla community in region: Mozilla Brazil and world wide, use Speaker Reps & other ReMo reps to generate excitement and deliver training
  • Build on HTML5, open web excitement
  • Attract developers from other communities - identify and focus on those
    • Example: Open data advocates like W3C
    • Example: Java developers in Brazil who want to learn HTML5

Three types of developers:

  • HTML5 app developers: Target key html5 apps and invite them to port their app to Firefox OS
  • General web developers: Teach web developers to be app developers through a series of events & resources
  • App developers: Encourage/teach iPhone/Android app developers to be Firefox OS app developers

Tactics

Developer Events

Conferences: Speaking & sponsorships

  • The Developer Conference, Sao Paulo, BR, July, Fabio Magnoni
  • DevCon5, Bill Walker, The Mozilla App Ecoystem” NYC, July 23.
  • The Developer Conference, Floripa, BR, August, Fabio Magnoni
  • FISL, July 25-29
  • BrazilJS, Aug 30-31
  • Proposed:Mozilla-hosted Developer Conference (suggested for 2013)

MARK - I don't have everyone's speaking gigs from across the team, there are many here (and many missing from here: https://developer.mozilla.org/en-US/events

Hackathons & doc sprints

  • Mozilla Interns Apps Hackathon, Mountain View, CA, July
  • FISL Hackathon & Doc Sprint, Porto Alegre, BR, July
  • Br-JS Apps Hackathon & Doc Sprint, Porto Alegre, BR Sept 1
  • Geeks on Mocha, Rio de Janeiro, BR, Sept 29-30
  • support for TEF Campus Party, Recife, BR July 29
  • support for TEF Campus Party, Berlin, Aug 25
  • proposed:TDC Goainia, Oct 20-21 (TBD)
  • proposed: November hackathon w/ThoughtWorks, Recife, BR

Evangelism reps training program for Apps outreach

  • San Francisco
  • Sao Paulo
  • Warsaw
  • proposed: Singapore (MozCamp Asia) - November

Other Event Support, Facilitation & Consulting

  • Support for onsite partner training
  • Training materials, localization
  • Event logistics
  • Staffing support
  • Collateral: t-shirts, stickers, banners
  • Vivo & Terra Training, Porto Alegre, BR, Aug 2012
  • Support for business development hosted events
    • Example: Staffing & event logistics for The Next Web, collateral coordination and shipping

Training (Proposed)

  • Screencast trainings/webinars
  • Courseware for building open web apps
  • HTML5 app development for BR CS students (proposal under legal review)
  • HTML5 workshop
  • Games development
  • Responsive design workshop
  • Xtags - UI components
  • Apps bootcamp (WebFWD-style mini-program)

Documentation & Developer Communications

  • MDN
    • HTML5
    • WebApps
    • Firefox OS specifics
  • Hacks Blog and Developer Newsletter
    • Hacks Weekly links (all)
    • HTML5 weekly links (Joe Stagner)
    • @mozlabs and @mozhacks twitter account management
    • Monthly About:Hacks newsletter (Joe Stagner)
  • DevHub
  • Launched the Partner spotlight video program w/Biz Dev (March 2012)
  • Localization resources & management
    • Blog post translation management
    • Manage and recruit translators for blog posts, surveys, developer communications, event promotion - ongoing

App Design & Quality Guidelines

  • Created first draft of Apps quality doc (Havi, Joe, team)
  • Contributors to & reviewers of the current Apps quality guideline doc
  • Other guidelines proposed:
    • UI
    • Security
    • Performance
    • API Testing & Benchmarking
  • HTML5 Games performance report (Rob Hawkes)

Tools

  • Emulator(s)
  • R2D2B2G - Myk Melez's add-on build of B2G
  • Build/packaging - past versions of Gaia Rockin' by Jeff Griffiths
  • Debugger (Proposed)
  • Lint-like tool to check validate adherence to app guidelines (Cvan's manifest checker)
  • Chloi.io - platform from the Phonegap guys, now working as a WebFWD team

Starter/sample App Framework

  • Mortar: Dev Ecosystem team (James Long)
  • Web Game Stub: Mozilla Labs/Dev Ecosystem (Dan Mosedale)
  • Proposed: sports starter app
  • Proposed: Music band starter app
  • Proposed: transit app
  • Reusable components library
  • X-tags: UI widgets (Daniel Buchner)

Support

STORMY: We have to have support in a Mozilla channel. Our own forums or SUMO or something.


  • Stack overflow forums
  • SUMO Support for Developers
    • Staffing (Ibai)
    • Scoping of developer support needs (Janet)
  • Mozilla Open Web Apps mailing list (see bugzilla for ongoing status of list/groups integration issue)
  • Mozilla Brazil community list
  • Community locationalization efforts (ongoing)
    • localized versions
  • Proposed: Community validation hub

Contests, Incentives & Sponsored Services

  • Proposed: Professional UI review (under exploration)
  • Localization services
  • Ideation Assistance

Developer Phone Program

Outreach & Influencer Relationship Management

  • this is the catch-all for a lot of the connecting and cross-communications we manage between various stakeholders & participants.
Retrieved from "https://wiki.mozilla.org/index.php?title=Engagement/Developer_Engagement/FirefoxOSApps&oldid=473505"