Connected Devices Weekly Update/2016-10-27: Difference between revisions

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(Added Andreessen quote about size of Amazon Echo project -- thought it was interesting)
(included demo video link for Magnet)
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* Last Friday (Oct 21st) we presented the target audience and stories for our Pilot/MVP  to the PIB ([https://docs.google.com/presentation/d/1Z14uaYSYxhcarFmoeOr_CBnVH34GxOKykKjuVmogrr0/edit?usp=sharing deck] and [https://vreplay.mozilla.com/replay/showRecordDetails.html?sortBy=date&viewCount=1&currentPage=1&groupBy=combo&roomFilter=&usernameFilter=&searchFilter=&usernameFullFilter=&myManager=-1&adminManager=0&webCast=0&command=&recId=3789&auxMessage=&auxMessage1=&lang=en&langChanged=&tenantFilter=&securityTab= video recording])
* Last Friday (Oct 21st) we presented the target audience and stories for our Pilot/MVP  to the PIB ([https://docs.google.com/presentation/d/1Z14uaYSYxhcarFmoeOr_CBnVH34GxOKykKjuVmogrr0/edit?usp=sharing deck] and [https://vreplay.mozilla.com/replay/showRecordDetails.html?sortBy=date&viewCount=1&currentPage=1&groupBy=combo&roomFilter=&usernameFilter=&searchFilter=&usernameFullFilter=&myManager=-1&adminManager=0&webCast=0&command=&recId=3789&auxMessage=&auxMessage1=&lang=en&langChanged=&tenantFilter=&securityTab= video recording])
* Finished [[Connected_Devices/Projects/Magnet/Sprint_6|Sprint 6]] (Demo Video for the Virtual/GPS Beacon discovery) and started '''[[Connected_Devices/Projects/Magnet/Sprint_7|Sprint 7]]''' which '''goals''' are:
* Finished [[Connected_Devices/Projects/Magnet/Sprint_6|Sprint 6]] ([https://www.youtube.com/watch?v=t4hvVM5XzFo Demo Video] for the Virtual/GPS Beacon discovery) and started '''[[Connected_Devices/Projects/Magnet/Sprint_7|Sprint 7]]''' which '''goals''' are:
** Be ready for the Mozfest and have the app up and running to show the new Virtual Beacon experience in Magnet: we have some pending work in iOS
** Be ready for the Mozfest and have the app up and running to show the new Virtual Beacon experience in Magnet: we have some pending work in iOS
** In the client side all the work for the Channels subscription (included the UI)
** In the client side all development work for the Channels subscription and [https://drive.google.com/file/d/0B9JgKJVNo8rvUWM0czVYVWZ2VGM/view UX specs] to be ready at the end of the sprint
** Server side: Embellish/replace metadata with the 'extra_metadata' returned from the content service and adding the call to actions to the metadata response  
** Server side: Embellish/replace metadata with the 'extra_metadata' returned from the content service and adding the call to actions to the metadata response  
** Research product/solution fit: Facebook/Landing page test for pre-signups worldwide and app downloads from Londoners. We expect to run a campaign next week when the creative, copy, and legal all are ready.  Planning on testing 4-5 value propositions in order to tune it with the goal of achieving a 5% response rate from FB ad 10% action rate from the landing page.
'''Target Audience (MVP) '''
'''Target Audience (MVP) '''
* Primary audience: '''Curious Londoners who are passionate about their city, who are interested in discovering new things around them'''
* Primary audience: '''Curious Londoners who are passionate about their city, who are interested in discovering new things around them'''

Revision as of 10:21, 27 October 2016

<< Connected Devices Weekly Updates Home

Program Passed Gate Status Notes
Project Sensor Web Cindy/Jean Gate 1 On Target
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Project_Haiku (taking in Project Smart Display) Liz/Joe/Mahe Gate 0 On Target
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Platform and Tools Sandip/Nicole/Mahe N/A On Target
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Voice Platform - Deep Speech Sandip/Nicole N/A On Target
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Abigail Preeti/Julie Gate 0 On Target
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Project Magnet David/Maria Gate 0 On Target
  • Last Friday (Oct 21st) we presented the target audience and stories for our Pilot/MVP to the PIB (deck and video recording)
  • Finished Sprint 6 (Demo Video for the Virtual/GPS Beacon discovery) and started Sprint 7 which goals are:
    • Be ready for the Mozfest and have the app up and running to show the new Virtual Beacon experience in Magnet: we have some pending work in iOS
    • In the client side all development work for the Channels subscription and UX specs to be ready at the end of the sprint
    • Server side: Embellish/replace metadata with the 'extra_metadata' returned from the content service and adding the call to actions to the metadata response
    • Research product/solution fit: Facebook/Landing page test for pre-signups worldwide and app downloads from Londoners. We expect to run a campaign next week when the creative, copy, and legal all are ready. Planning on testing 4-5 value propositions in order to tune it with the goal of achieving a 5% response rate from FB ad 10% action rate from the landing page.

Target Audience (MVP)

  • Primary audience: Curious Londoners who are passionate about their city, who are interested in discovering new things around them
    • “Bottom up” curious explorers: they are driven by a immediate experiences with reinforcement about their exploratory behavior. A novel, complex, unexpected, or uncertain event results in a sense of wonder and a desire to explore it.
    • “Top down” interest-driven curious people: they seek out information based on search for novel stimuli. This may be based on specific interests or niche interests.
  • Second Audience: visitors to the city of London who want to go off the beaten track and discover new things on their own

Stories

  • Breadth Use Cases: Focused on bottom up curious Londoners who seek surprise and delight through exploration as Strange, Interesting, Hidden things around the city.
  • Depth Use Cases: Focused to top-down curious Londoners who have interest in a specific topic. Initial Experimental topics: Public Art, Buildings, Jack the Ripper
  • We already have around 700 POIs!

Project Magnet Content map MVP.png

HomeWeb Ben/Mahe Gate 0 On Target
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GameON! Candice/Julie Pre Gate 0 On Target
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Lighthouse Preeti/Julie Gate 0 On Target
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3D Printing Thomas Pre Gate 0 On Target
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Participation Update Michael/Brian -- On Target
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Market Developments Update Irina
Other Announcements / Questions -- --