Firefox/Features/New Tab Page v2: Difference between revisions

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* Combine all the features of Home Tab and New Tab into one page.  Currently, these two pages offer users different options, but a successful design for v2 will curate content strategically in the way that produces the best user experience.  Any item present on the page must have a rationale to be displayed other than historical design.
* Combine all the features of Home Tab and New Tab into one page.  Currently, these two pages offer users different options, but a successful design for v2 will curate content strategically in the way that produces the best user experience.  Any item present on the page must have a rationale to be displayed other than historical design.
* Brand overload.  The home and new tab see a great deal of user traffic, and temptation to introduce Mozilla’s latest products and services here will be high.  However, the focus of these pages is on users, not on Mozilla.  While there may be some room for subtle messaging in some cases (e.g. snippets), it is the user’s goals which will define content, not necessarily Mozilla corporation’s goals.  The goal to keep in mind is that *Firefox answers to no one but you.*
* Brand overload.  The home and new tab see a great deal of user traffic, and temptation to introduce Mozilla’s latest products and services here will be high.  However, the focus of these pages is on users, not on Mozilla.  While there may be some room for subtle messaging in some cases (e.g. snippets), it is the user’s goals which will define content, not necessarily Mozilla corporation’s goals.  The goal to keep in mind is that *Firefox answers to no one but you.*
|Feature ux design=On each instance of Firefox, a user will see the sites most likely to be useful to them grouped into categories.  These categories will include recently closed, recently bookmarked, history, etc.
Firefox itself, regardless of device, will have a default list of site categories that is determined by its chance of being useful to the braod swathe of users.  For instance, the first category will be “top sites,” meaning those with the highest frecency (frequency + recency) score.  The order of subsequent categories will be in order of decreasing usefulness.
Any device Firefox runs in will have present these categories in consistent behavior and layout.  For users who have not logged into Firefox on multiple devices, the categories will always default to the same order (frecency first, etc).  Scrolling to the right on every device shows additional categories, while scrolling down on one category maximizes it.  This means that even if a user has no Firefox account, they can use muscle memory to find the category they want, even across devices.
The differences between devices are dependant only on the devices themselves: touch vs click, small screen vs large.  On desktop, all categories past “Top Sites” will be shown in list form, while on tablets and mobile devices only thumbnails will be shown.  This is due to the affordance of touch on touchscreens requiring large targets, while mice on desktop allow for smaller targets.
In keeping with the Sandstone Mozilla style, a “supertab” at the top right of all new tabs on all devices will allow a user to access additional items and customization. 
Things get interesting once a user has a Firefox account.  Then, all of the devices they log into will keep the same categories with the same sites in the same order, and muscle memory will increase further. 
Rather than requesting users set up their Firefox dashboard, this system passively adds sites users care about into categories.  If users want to customize this dashboard, they can remove, add, and reprioritize these cateogires.  But, vitally, these categories are created for them.
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