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Firefox/Planning/2013-09-18: Difference between revisions
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== UX & User Research == | == UX & User Research == | ||
== Market Insights from the | == Market Insights from the Market Strategy Team == | ||
* Google Wallet was [http://arstechnica.com/gadgets/2013/09/google-releases-a-new-version-of-google-wallet-dumps-nfc-requirement/ updated] to be less dependent on NFC and added features that non-NFC equipped phones can use, such as sending money to an email address and storing loyalty cards. This move makes the app available across all Android devices and opens up the door for cross - platform compatibility. This is likely to be a concern for operators, who have been opposing Google Wallet in favour of their own, yet - to - be - released, ISIS solution. Google recently acquired [http://www.theverge.com/2013/9/16/4736860/bump-acquired-by-google Bump], a company that produces a proprietary technology that serves a similar function as NFC, but also sends data to the cloud in the process. | |||
* Facebook is [http://textually.org/textually/archives/2013/09/032302.htm rumored] to be testing its own payments services. Users would be allowed to link their credit card information to their Facebook login, which would allow them to make purchases on websites that use Facebook's identity management system. The company says it has no intention to start handling the actual processing of the payments. Imp | |||
* Jolla's Sailfish mobile OS is now [http://techcrunch.com/2013/09/16/jolla-android-compatibility/ compatible] with Android apps and is said to be able to run on common hardware produced for Android, particularly phones and tablets. Jolla is preparing to launch a second pre - sales campaign ahead of its first release in Q4. The first one is said to have sold in the tens of thousands of devices, but up to 50,000 units. This is important because it makes it easier for Chinese OEMs to use Sailfish on devices as they can use hardware configurations that they have ordered / are producing for Android phones. | |||
* Intel has launched a new tablet [http://www.theverge.com/2013/9/11/4718650/intel-launches-bay-trail-tablet-processors-heres-what-you-need-to-know chipset], called Bay Trail / Atom Z3000 Series. The new product is declared to deliver up to 2x the CPU performance and twice the GPU performance of previous Atom chips and provide 10 hours of battery life and 3 weeks of standby without the need for a fan. The chipset is meant to run both Windows 8 and Android. Important because it's a new step in Intel's progress to become a significant chipset provider for the mobile market. Going after the tablet segment is a more natural, thus potentially more successful, technological step for the company that is dominating the desktop space. | |||
* 69% of US mobile phone users access the Web through their device and 42% do so daily, according to [http://news.cnet.com/8301-1035_3-57603180-94/two-thirds-of-cell-phone-owners-go-online-with-their-smartphone/ research] by Pew Research, which is double the amount that did so in 2009. This makes mobile browsing the most common way daily mobile service users use their phone, followed by social networks (32%) and watching video (20%). Most likely to browse on mobile are young adults aged 18-29 (85%), African Americans (74%), those financially well off (79%) and urban residents (66%). Important because it shows mobile browsing as an important use case in the market with the most app availability. Net Applications puts browsing on mobile devices at 13% of the overall browsing worldwide. | |||
== Marketing, Press & Public Reaction == | == Marketing, Press & Public Reaction == | ||