Engagement/Product Marketing: Difference between revisions

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|teamtitle=Product Marketing
|teamtitle=Product Marketing
|teampagelocation=Engagement/Product_Marketing
|teampagelocation=Engagement/Product_Marketing
|teamlead=Mayumi Matsuno
|teamlead=John Bernard
|mailinglist=macarons at mozilla dot com
|mailinglist=pmm at mozilla.com
|description=Our team is responsible for the promotion and adoption of Mozilla products and the Mozilla vision.
|description=Our team is responsible for the promotion and adoption of Mozilla products and the Mozilla vision.
Our primary responsibilities include positioning products, defining and implementing go-to-market product strategies, campaigns and activities, market research, and day-to-day marketing efforts in order to drive core product messaging, brand awareness, demand generation and user retention.   
Focuses on user, market, and competitive research; devising and driving product development and business strategy, and devising and driving the outbound marketing strategy for our products.   
}}<section end=summary />
}}<section end=summary />


== Team Roster ==
== Team Roster ==
{| class="fullwidth-table"
{| class="fullwidth-table"
  | style="background:#EFEFEF; width:30%" | '''Name'''
  | style="background:#EFEFEF; width:20%" | '''Name'''
  | style="background:#EFEFEF; width:30%" | '''Contact'''
  | style="background:#EFEFEF; width:30%" | '''Contact'''
  | style="background:#EFEFEF; width:10%" | '''Location'''
  | style="background:#EFEFEF; width:10%" | '''Location'''
  | style="background:#EFEFEF; width:30%" | '''Project Assignments'''
  | style="background:#EFEFEF; width:40%" | '''Project Assignments'''
  |-
  |-
  |Jaclyn Fu
  |John Bernard
  |jfu at mozilla dot com
  |jbernard at mozilla.com
  |California, US
  |London, UK
  |Mobile
|Director of Marketing Firefox OS
|-
|Sakina Groth
|sgroth at mozilla.com
|Boca Raton, US
  |Product Marketing Strategy
  |-
  |-
  |Dan Horner
  |Natalia Martinez-Winter
  |dhorner at mozilla dot com
  |natalia at mozilla.com
  |London, UK
  |Paris, France
  |Apps and Add-ons
  |Channel Marketing Manager, MEA
  |-
  |-
  |Grace Jimenez
  |Diana Livits
  |gjimenez at mozilla dot com
  |dlivits at mozilla.com
  |California, US
  |Toronto, Canada
  |Rapid Release and Sync
  |Apps Partner Marketing
  |-
  |-
  |Gregory Jost
  |Marcia Zikan
  |gjost at mozilla dot com
  |mzikan at mozilla.com
  |Paris, FR
  |Sao Paulo, Brazil
  |Europe, Partners, Marketing Reps (REMO)
  |Channel Marketing Manager, LATAM
  |-
  |-
  |Mayumi Matsuno
  |Vik Iya
  |mmatsuno at mozilla dot com
  |viya at mozilla.com
  |California, US
  |London, UK
  |General product marketing, BrowserID, F1, Home
  |Senior Project Manager, Firefox OS
  |-
  |-
  |Laura Mesa
  |Niran Amir
  |lmesa at mozilla dot com
  |namir at mozilla.com
  |California, US
  |Mountain View, US
  |Firefox Desktop
  |Channel Marketing Manager, Firefox Marketplace
|-
|Jane Hsu
|jhsu at mozilla.com
|Taipei, Taiwan
|Channel Marketing Manager, China & APAC
  |}
  |}
== Projects ==
{| class="fullwidth-table"
| style="background:#EFEFEF;" width=25% |'''Project Name'''
| style="background:#EFEFEF;" |'''Description'''
| style="background:#EFEFEF;" width=25% | '''Primary Contact'''
|-
| Marketing Reps (REMO SIG)
| A part of the Mozilla Reps program will be dedicated to marketing and research activities and lead to the creation of an Engagement "task force" composed of local Mozilla Reps.
| Gregory Jost
|}


== How can you get involved? ==
== How can you get involved? ==


=== Contact Us! ===
=== Contact Us! ===
* Product Marketing Mailing List: macarons at mozilla dot com
* Product Marketing Mailing List: pmm at mozilla.com
* Engagement Mailing List: marketing at mozilla dot com
* Engagement Mailing List: marketing at mozilla.com
* Team IRC Channel: [irc://irc.mozilla.org#marketing #marketing]
* Team IRC Channel: [irc://irc.mozilla.org#pmm #pmm]


=== Join the Marketing Reps Program ===
=== Join the Marketing Reps Program ===
If you are interested in becoming a Marketing Rep (as part of the Mozilla Reps - REMO program), check out these pages for more information:
If you are interested in becoming a Marketing Rep (as part of the Mozilla Reps - REMO program), check out these pages for more information:
* What is [https://wiki.mozilla.org/ReMo Mozilla Reps] and how to join?
* What is [https://wiki.mozilla.org/ReMo Mozilla Reps] and how to join?
* More details on [https://wiki.mozilla.org/ReMo/SIGs Marketing Reps] (who are they? What do they do?)
* More details on [https://wiki.mozilla.org/ReMo/SIGs Marketing Reps] (who they are, what they do...)


== Resources ==
== Resources ==