@@ Line 8: / Line 8: @@
 ----
 <u>'''Project Goals:'''</u><br>
-''Community Empowerment''<br>
+''Community Empowerment & Branding''<br>
 *Continue to grow and establish the design community through a new channel of engagement
-''Branding''<br>
 *Strengthen and spread Mozilla brand through customized / community generated products
+----
+<u>'''Contacts:'''</u><br>
+Main contact: Tara / JSlater<br>
+Contact at Zazzle: Tracy Clements<br>
+PR contact: Melissa<br>
+WebDev contact: Morgamic, Alex, Ryan<br>
+Q/A contact: stephend<br>
+* [https://wiki.mozilla.org/CommunityStore/QA/Test_Plan '''Test Plan''']
+Legal contact: cBrady<br>
 ----
-<u>'''Project Breakdown:'''<br></u>
+<u>'''Project Bugs:'''</u><br>
-Please view the mock-ups for a visual guide on how all these parts interrelate.
+*NewStore Deployment:https://bugzilla.mozilla.org/show_bug.cgi?id=461393
-<br><br>
+*Zazzle Contract: https://bugzilla.mozilla.org/show_bug.cgi?id=438468
-<u>''www.store.mozilla.org/Community''</u><br>
+*Click agreement: https://bugzilla.mozilla.org/show_bug.cgi?id=449631
-- This site will serve as a resource tool, providing detailed guidelines on the design process as well as the upload tool.
+*Domain Name:https://bugzilla.mozilla.org/show_bug.cgi?id=460688
-*Pages:
-** Landing Page with buttons leading to Gallery, Upload tool, and Guidelines.  It will also include a sample preview of existing designs in the gallery.
+----
-** Guidelines (3 pages "design it", "create it", "own it")
-** FAQ
+<u>'''Development Calendar'''</u><br>
-** Upload tool
+* https://wiki.mozilla.org/IT/Production_Acceptance/CommunityStore
+<b>This Timeline needs to be adjusted for a new target launch date of November 24th</b>
+Main Store:
+* Mock-up and Content Structure [approved]
+* [10/17] Design files and Feedback hand-off [in progress]
+** First mockups and files sent
+** First batch of copy, sent
+* [11/07] Webdev to finish building the site.
+* [11/14] Q/A to be complete
+Zazzle Store:
+* Product Placement [done]
+** New back designs to be provided (Tara) http://www.intothefuzz.com/2008/10/17/getfirefoxcom-vs-firefoxcom/
+* [10/24] API Product templates complete [in process]
+* [10/24] Store complete
+----
+<u>'''Promotional Calendar'''</u><br>
+<u>Pre-Launch:</u>
+* [9/28] <s>Initial blog post</s>
+** http://musingt.com/?p=30
+* [9/30] <s>About:mozilla newsletter R1</s>
+** http://developer.mozilla.org/devnews/index.php/2008/09/30/aboutmozilla-mobile-firefox-weave-data-logos-faqs-and-more/#mozilla
+* [10/20] <s>Update on all-hands call</s>
+* [10/20] <s>Discuss PR outlets with Melissa</s>
+** Sending Bloggers some shirt samples (Tara / Melissa )
+**<s> Schedule conf call with Zazzle PR lead to discuss outreach / syncing up PR efforts (Tara) </s>
+** Sync up with UK (Melissa)
+* [10/21] <s>Discuss Campus Rep outlets with Jay</s>
+** create postcards (tbd)
+** SFX post (tbd)
+* [10/23] <s>Photoshoot for sample products, tentatively scheduled for 10/23</s>
+** products are here
+** Models: Amie, Melissa, Laura, Ryan, Juan
+* [10/24] <s>Second update blog post by 10/24, encouraging designs to begin.</s>
-<u>''Upload tool''</u><br>
+* [10/27] - 10/14] Tara OOO
-- Users will be able to upload their designs using this form, which will then be reviewed and submitted to Zazzle for product placement.  The uploaded information will be dumped into a database which we can then use to link designs to designers and their information.
-* Input fields:
+* [11/03] Begin initial outreach to design schools and groups. (Tara / Slater)
-**Fname    (Optional)
+** <s>JSlater to contact seneca art school</s>
-**Lname    (Optional)
+** http://www.T-ShirtContests.com  (contact is Matt)
-**Email    (''Required'')
+** http://news.deviantart.com/article/42926/
-**Web Site (Optional)
+** http://death-by-tshirt.blogspot.com/
-**Design name/description (Optional)<br>
+** http://www.thetshirtblog.com/
+** http://www.cottonable.com/
+** http://tcritic.com/
+** http://www.coloroverload.com/color-overload-t-shirt-designs-blog/
-*"click" Agreement (Required agreement to legal/TMP/terms of service)
+* [11/03] Submit request for Google Snippet
-*"click" Consent for us to give name credit next to design on Zazzle.
+** Graphic (Tara)
+** <s>Polished copy (Jslater)</s>
+** Sync with Goog + review with pkim (Rolo)
-*Upload field (indicate max file size)
+* [11/17] Tara back in office
-*Upload confirmation / Thank you page with link to Zazzle Gallery
+* [11/17] Create Spreadfirefox group: "Mozilla Store Community of Designers"
-<br>
+** Linking from TContest group
-Submission Guidelines:
+** Providing a channel for discussion
-*PNG or JPG
-*150 - 300 dpi
-*up to 12x12" canvas size
-*File name should be saved with reference to their name / design name
-*Should zip multiple files
-<u>''www.zazzle.com/Mozilla''</u><br>
+* [11/19] Target Launch date , no later than [11/24-12/02]
-- This is our gallery/store homepage.  Users will be able to choose, customize and purchase from the gallery - or create their own.
-<u>'''Product Information:'''</u><br>
+<u>Post-Launch:</u>
-- Zazzle will feature 2 different product categories:
-* Designs submitted from the community, including those from the contest
-* Designs repurposed from previous internal campaigns and/or projects such as those from Mozilla.com http://www.flickr.com/photos/intothefuzz/sets/72157606069938392/
-- Product line will be limited to various t-shirt styles
+* Submit request for about:mozilla newsletter R2 (Tara)
-* T-shirts, Long sleeved shirts, tanks, sweatshirts, hoodies, etc.
+** Article + Side graphic (currently links to original Store)
-* Possibly including Posters and other merch in the future.
+* Google Snippet (Rolo)
-<u>'''Promotional Channels'''</u><br>
 * Blogs
-* Planet
+** Entire marketing team to blog! cross link and go crazy.
-* About:Mozilla
-** article
+* Zazzle Merch booths, widgets and more:  http://www.zazzle.com/sell/promotion/tools
-** side bar w/image ad
-* SpreadFirefox (featured project/group)
+* Mozilla.com.
-* Mozilla Store (community spotlight)
+** "about" page
-* Zazzle blog / homepage / featured brands
+** "what's new"
-* Google Snippet
-* Social Networks
+* SFX: Featured Project (Alix)
-** Facebook Group / Merch Application
+* SFX: Campus Rep (Jay)
-** Myspace Merch Application
-** HTML buttons
+* Press outlets (Melissa)
-* Photoshoot with Rolo, using samples from the Store
+** Notify Bloggers of launch
-* Press ? outreach to relevant blogs.
+*** Swagdog
-* Design schools/community outreach.
+*** Mashable
-* Flickr Group
+*** LifeHacker
-* WOM
+*** etc...
-* "what's new" on Mozilla.com
+** Moz Blog
-* "about" on Mozilla.com
+** Twitter
-* Google group for mailer list
-* Campus Rep
+* Zazzle: (Tracy/Tara)
-* T-shirt blogs
+** Zazzle blog
+** Email blast to opted in members
+** Front page promo - temporary expos
+----
+<u>'''Looking Ahead:'''</u><br>
+Currently the Store will focus on a variety of t-shirt styles (still offering 400+ options to choose from).  In the future, we can expand the design selections to:
-<u>'''To Do List / General Progress'''</u><br>
+** Re-purposing designs from internal projects and campaigns such as Mozilla.com, Robot, etc such as those from Mozilla.com http://www.flickr.com/photos/intothefuzz/sets/72157606069938392/
+** Host design challenges or contests, keeping entire pool open to print.
+** Promotional merchandise created by us as limited items.
+** Including a set of images where people can mash up in a variety of ways.  For example the Firefox Logo plus some fun elements they can stitch together.  This is part of Zazzle's current offering
+** Including template shirts, where people can input their names and how they are involved with the Mozilla Project.  "My name is ____ I work on ____". Something like that.
+** Of course, we can also expand the product lines to include a wide variety of other items.
+----
+<u>'''Project Breakdown'''</u><br>
 LEGAL
-* Sign contract [done]
+* <s>Sign contract</s>
-* Finalize click agreement with cbrady [pending]
+* <s>Finalize click agreement with cbrady</s>
 PRODUCTS
-* Contact designers from contest pool to seed the store.
+* <s>Contact designers from contest pool to seed the store.</s>
 ** Resulting in 50+ designs/products
-* Identify other product design sources
+* Identify other design sources [done]
-** re-purposing designs from internal projects and campaigns such as Mozilla.com, Robot, etc
+** re-purposing designs from internal projects and campaigns such as Mozilla.com, Robot, etc such as those from Mozilla.com http://www.flickr.com/photos/intothefuzz/sets/72157606069938392/
 ** Customizable "name" shirts.  Perhaps a way for community members to say how they are involved with the project.  "I'm ____ and I work on ____".  These serve as templates which can be filled in and customized by anyone.
 * Product line:
-** All T-shirt styles between women, men, and kids
+** All T-shirt styles between women, men, and kids.  Offering 400+ varieties.
 ** Product placement and Store maintenance will be covered primarily by Zazzle team.
+** Product templates sent to Zazzle
+** Possibly including other merch categories in the future.
+COMMUNITY STORE WEB PROPERTIES:
+* Zazzle Store: zazzle.com/mozilla
+** Currently hidden
+** Will feature a limited number of products which will help increase visibility and sales within the established Zazzle community.
-WEBSITE DESIGN
 * Main gallery hosted by us:  communitystore.mozilla.org
+* Design:
+** Color palette and style echoing Mozilla.com / Mozilla Store
+** Site / page layouts [done]
+** Main header banner [done - tbd]
 * Pages elements:
 ** Landing page / Gallery view.  Customizable with category filters
@@ Line 117: / Line 193: @@
 ** About the Store
 ** Tag Cloud / Tag Search
-* Design:
-** Color palette and style echoing Mozilla.com
-** Site / page layouts [done]
-** Main header banner [done - tbd]
 * Copy:
-* Landing page [drafted]
+* Homepage [to be designed]
+* Gallery [drafted]
+* Design Preview page [to be designed]
 * About page [drafted]
 * FAQ [drafted]
@@ Line 133: / Line 206: @@
 DEVELOPMENT
 * Bug File for domain name: CommunityStore.Mozilla.com [done]
+** {{bug|460688}}
 * Q/A [pending assignment]
@@ Line 139: / Line 213: @@
 * Identify input fields [done]
 ** Email (required)
-** Fname / Lname
+** Fname / Lname  (search tag unless chosen to be anonymous)
-** Web portfolio / blog
+** Web portfolio / blog (for reference, no published due to security)
-** File (required)
+** File (required) Auto detect very low res files.
-** Design name and/or tags
+** Design name and/or tags (searchable)
 ** Background display color (required)
+*** JPG files will default to a white background.  OK for printing.
+*** PNG files need a background color
 ** Upload preview
 ** Term of Agreement
 ** Privacy click option
+* Admin Interface
+** Place all designs in queue via spreadsheet view
+** Allow for batch updates:
+*** batch delete, approve, tag, theme, etc.
 * Build actual tool with webdev [pending]
-** First mockups reviewed, feedback provided.
+** First mockups reviewed, feedback provided
 FLOW / WALKTHROUGH
-* Main landing page is Zazzle.com/mozilla
+* Main landing page is communitystore.mozilla.org
-* Users can browser current gallery : featured products, recent, popular, all
+* Users can browse gallery by:
-* Users can click to create their own t-shirt
+** Featured products, recent, popular, category themes, all, or keyword search.
-* This takes them to an intermediary page with more information
+* Users can create their own design, we have guidelines to help them
-* They can upload design, create a shirt and order it here (instant gratification)
+* They can upload a design.  Once uploaded the confirmation page gives two options:
-* Zazzle will be brand police and make sure everything abides by our guidelines
+** Head back to the gallery
-* They can then choose to add their design to our Store by clicking over to our Upload tool.
+** Head over to zazzle to customize, create and buy right now via API.
-* Their design will get loaded into our database, we will review it, and send it over to Zazzle for product placement and display.
+* All designs are reviewed (by Zazzle or Mozilla) for brand / style guidelines
+----

CommunityStore: Difference between revisions

CommunityStore (view source)

Revision as of 20:49, 18 November 2008