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Websites/Snippets/Meetings/2011-05-09: Difference between revisions
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This is an informal | This is an informal session to gather requirements and discuss the scope of Snippets. | ||
* Start time: 2pm | *Start time: 2pm | ||
* End time: 2:55pm | *End time: 2:55pm | ||
== Attendees == | == Attendees == | ||
*Laura Forrest - PM | *Laura Forrest - PM | ||
*Mike Alexis - Web | *Mike Alexis - Web Program Manager | ||
*Chris More - TPM | *Chris More - TPM | ||
*Ryan Snyder - Web Dev | *Ryan Snyder - Web Dev | ||
*Les Orchard - Web Dev | *Les Orchard - Web Dev | ||
*Chrissie Brodigan - Engagement | *Chrissie Brodigan - Engagement | ||
*Hamilton Ulmer - Stats | *Hamilton Ulmer - Stats | ||
== Agenda == | == Agenda == | ||
=== Snippet Service - Q2 Improvement Project<br> === | |||
=== | |||
*Objective: Make snippet service usable for non-technical users (Laura to provide details)<br> | *Objective: Make snippet service usable for non-technical users (Laura to provide details)<br> | ||
*Improve tracking (Bug [https://bugzilla.mozilla.org/show_bug.cgi?id=653268 653268] and Laura to provide details)<br> | *Improve tracking (Bug [https://bugzilla.mozilla.org/show_bug.cgi?id=653268 653268] and Laura to provide details)<br> | ||
*Other technical improvements that may be needed (Les to provide guidance)<br> | *Other technical improvements that may be needed (Les to provide guidance)<br> | ||
=== Add HTML5 Awesomeness to Snippets - Q2 Engagement Project<br> === | === Add HTML5 Awesomeness to Snippets - Q2 Engagement Project<br> === | ||
*Goal: Stop telling, start showing, the awesomeness of Fx4 to our users through interactive snippet experiences. Move the needle on feature adoption. Bug | *Goal: Stop telling, start showing, the awesomeness of Fx4 to our users through interactive snippet experiences. Move the needle on feature adoption. Bug [https://bugzilla.mozilla.org/show_bug.cgi?id=653784 653784] | ||
*More on wiki page [https://intranet.mozilla.org/Marketing/StartPageSnippets/Awesomeness here] | *More on wiki page [https://intranet.mozilla.org/Marketing/StartPageSnippets/Awesomeness here] | ||
*Let's schedule a Kickoff meeting this week | *Let's schedule a Kickoff meeting this week | ||
=== Snippet Service - General === | === Snippet Service - General === | ||
*Transition snippet service from Les to WebDev in general | *Transition snippet service from Les to WebDev in general | ||
*Open question: Where within | *Open question: Where within Bugzilla should snippet service improvements be filed?<br> | ||
<br> | <br> | ||
| Line 46: | Line 43: | ||
*What was successful and what wasn't? | *What was successful and what wasn't? | ||
Snippets are amazingly | Snippets are amazingly successful at upgrading users that are on old browser versions, telling people about new features, and providing qualified traffic to our engagement campaigns. Areas to improve: make them more compelling and interactive to better show users what Firefox can do, better tracking to understand CTR, rapid iteration. | ||
*Where do we want to go? | *Where do we want to go? | ||
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== Action Items == | == Action Items == | ||
* Mike/Chris: Talk to WebDev and see who would be interested in being involved with the project. | |||
* Laura: Create a more formal requirements document (managing snippets, HTML5 features to promote, analytic reporting, etc.) | |||