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<h3>Hackable Games</h3>
(please don't delete this, work in progress)
<ul>
<h2>Mozilla Game On: Build the Next Generation of Web Based Games.</h2>
<li><strong>Project Name:</strong>: Hackable Games</li>  
[[image:Gameon.png|400px ]]<br><br>
** QUESTION: re: PRODUCT MARKETING + games.
<b>Mozilla: The Web is the Console</b>
*** Is this the right name? How do we want to "package" / brand Mozilla's hackable gaming work going forward?
* Mozilla Game On is a competition from Mozilla, the global non-profit community and makers of Firefox.  
*** "Hackable games?" "Game On?" A gaming component under Mozilla Webmaker? Gaming for Thimble? There's product / naming / branding complexity here we need to solve.
* Game On reflects Mozilla's commitment to investing in bleeding edge gaming technologies and use games to teach digital literacy and webmaking.
* We are calling all developers, designers, youth and educators to build the next generation of web based games.


<li><strong>Project description and goal</strong>:<br>
<b>Build the Next Generation of Web Based Games.</b>
* <b>Use games as a way to teach digital literacy and webmaking.</b> Turn game "consumers" into game creators / remixers. Baking in digital skills as they make, remix and play.
* Re-imagine the Web as the console;
* <b>Push the web forward.</b> Showcase the new power of the web as an open gaming platform for the world. The web is the platform. For mobile. For gaming. For creativity.
* Use the power of the web to revolutionize the way we make and play games.
* <b>Invite the world to make their own web-based games.</b> Through Mozilla's "Game On" Competition. Announced at MozFest. Winners get perqs plus access to Mozilla Marketplace
* Invent new game mechanics, create new story lines, engage diverse audiences and introduce aesthetically challenging content.
<br>
* Make games that can be played on your desktop, on your phone, on your tablet with tools like the new Firefox OS.
<b>Game On: Build the next generation of web-based games</b>
* Design play that like the web itself is hackable by design. Games that let you pull assets and data from across the web into your game world. Games that let you remix, fork and share to your heart’s content.  
* Mozilla invites you to imagine how next-generation web technologies can revolutionize the way we make and play games. Invent new game mechanics, create new storylines, engage diverse audiences, introduce aesthetically challenging content and re-imagine games as hackable; games that let their players remix, fork and share to their heart’s content.
* Engage your players to learn as they make, remix and play.
<b>The web is the platform</b>
* Show us what's possible using the web as an open gaming platform for the world.
* Make browser-based 2D games, 3D games, mobile games, hackable games and games for learning.
* Invent new game mechanics, create new storylines, engage diverse audiences, introduce visually challenging content.
* Win a trip to the Game Developers Conference (http://www.gdconf.com/) to meet industry pioneers.
* Have your completed game featured in Mozilla's Marketplace.


<li><strong>Project Owner</strong>: Chloe Varelidi </li>
<br><b>Game On Facts</b>
<li><strong>Contact Info</strong>: chloe@mozillafoundation.org</li>
* Make browser-based mobile games, hackable games and games for learning
<li><strong>Links to more info / homepage</strong>: TBD</li>
* Win a trip to the Game Developers Conference to meet industry pioneers.
<li><strong>What do you plan to ship or announce at the Festival?</strong> Please share a brief description of what you will do / ship / announce. (Including date, time and location.)</li>
* Have your completed game featured in Mozilla’s Marketplace.
<ul><li><strong>Game Arcade</strong>; Nov 10& 11, starting at 14:00 on Sat, Ravesbourne > Two  days of game demos, learning labs, design challenges  and playtesting  sessions showcasing the latest and most hackable web and other game technologies.</li>
* Submissions open on December3, 2012 and close February 20, 2013. For more info and updates stay tuned here.
<b>Announcing the "Game On" Competition</b>
<br><b>Game On Call to Action: </b>
<li><strong>Game On Competition II </strong>Announcing at MozFest. Submissions Open December 3. Submissions Close February 20th.
* During Game On we will be launching Game Jams to build prototypes for the competitions in various cities
* Website TBA. <br> Mozilla is re-launching the GameOn competition this year. We are calling all developers, and designers who want build the next generation of browser based games.
* The first one takes place in London at the Mozilla Festival: Nov 9-11
* Games are a major part of this year's Mozilla Festival in London.
** Got a game idea for the competition you'd like help testing and finishing up?
** Want to showcase a new technology or teach others how to use it?
** Interested in playing with new technologies and meeting people who love making and hacking games as much as you do?
* Join us for a series of game jams and learning labs at MozFest! Learn more at mozillafestival.org.


<li><strong>Thimble for Games</strong>: Scoping the next generation of tools for hackable games. Thimble for Games prototype.</li></ul>
<br><b>Judges (more soon)</b>
* Siobhan Reddy , Media Molecule
* Alice Taylor, Makie Lab,
* Greg Trefry - Institute of Play, NYU Game Center, CoAP, Gigantic Mechanic
* Jo Twist, UKIE
* Rasmus Lerdorf
* Michael John, Sr Creative Dir, EA
* Nick Fortugno, Parsons, The New School for Design, Playmatics
* Drew Davidson, Carnegie Mellon
* Martin Best, Mozilla Gaming Labs
* Lisa Long, Six to Start


<li><strong>Please provide a quote we can use with media</strong>."Mozilla invites you to build next-generation web technologies that can revolutionize the way we make and play games""Re-imagine the web as a new game platform and games as hackable; games that let their players remix, fork and share to their heart’s content." </li>
<br><b>Partners</b>
<li><strong>Chloe Varelidi</strong> is the Hackable Games Lab Lead, a virtual lab to create, tinker, and play with games that use the web as a platform and like the web itself, are hackable by design. Chloe was previously the Creative Director and a founding staff member at Quest to Learn and the Institute of Play in New York were she designed and produced all kinds of digital and analog games, and curriculum to teach youth game design. She also runs a big street game festival in her hometown of Athens and occasionally makes her own handcrafted electronics. Chloe holds an MFA in Design and Technology from Parsons, The New School for Design. </li>
*NESTA <link>
</ul>
*Nominet Trust <link>
Please attach or add links for if you have for:TBA
<b>Assets</b>
<ul>
* SPOKESPERSON: Chloe Varelidi, Hackable Games Lead, Mozilla. @varelidi .
<li>Previous website for GameOn: <a href="https://gaming.mozillalabs.com/">https://gaming.mozillalabs.com/</a>
* CONTACT DETAILS: chloe@mozillafoundation.org
<li><strong>Logos</strong> (JPEG large enough for print (300dpi)TBA</li>
* <b>QUOTES</b>:
<li><strong>Your photo</strong> (printable, 300 dpi) GAME ON II http://bit.ly/Vn5WlR TBA in higher res soon </li>
*CHLOE VARELIDI BIO:Chloe is the lead for Mozilla's Hackable Games Lab, a virtual lab to create, tinker, and play with remixable games that use the web as platform. She was previously the Creative Director and a founding staff member at Quest to Learn and the Institute of Play in New York, where she designed and produced digital and analog games and curriculum that teach game design to youth. She also runs a street game festival in her hometown of Athens, Greece, and occasionally makes her own handcrafted electronics. Chloe holds an MFA in Design and Technology from Parsons, The New School for Design.  
<li><strong>Photo of your project at work</strong> / in the field (screen shot, event shots, etc.)http://www.flickr.com/photos/mozillaeu/6319041240/in/set-72157627940090157/</li>
 
<li><strong>Videos / demos</strong> or any other visual that you would like to include</li>
* TBA '''LOGOS'''<nowiki>: </nowiki>[https://www.dropbox.com/sh/cxg55av4l60140g/uBUGwDaQoA Mozilla Festival] | [https://assets.mozillalabs.com/Brands-Logos/Webmaker/ Mozilla Webmaker] | [https://blog.mozilla.org/press/media-library/ Mozilla and Firefox]
</ul>
 
* TBA'''Photos'''<nowiki>: </nowiki>[http://www.flickr.com/photos/mozilladrumbeat/favorites/ Mozilla Flickr favorites] | Best from last year's Mozilla Festival [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627965849097/ 1] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627966228025/ 2] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627967420803/ 3] | Best of Mozilla Webmaker [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157631590359710/ 1] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157631590759165/ 2] | [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157629520245479/ Photos approved for press use]
*  TBA '''Poster and postcard'''. [https://www.dropbox.com/sh/pyt67gusp3r92gk/aMhlTdGiO_ Source files] + [http://www.google.com/webfonts#UsePlace:use/Collection:Open Sans OpenSans font] '''
* TBA TWEETS
* USEFUL LINKS:
** About Mozilla Webmaker https://webmaker.org/en-US/about/
** Mozilla Webmaker launch press release https://webmaker.org/en-US/about/
** Mozilla Festival press page http://mozillafestival.org/press/
** Additional Mozilla Festival assets http://mozillafestival.org/share/
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