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CommSquared/Blogpost: Difference between revisions
→How to: write a fancy blog post in 10 tips
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# Write a clear and punchy opening: most readers only read the headlines. You want them to get into the whole post, so be concise and choose a self-explanatory title: simple is better than fun. | # Write a clear and punchy opening: most readers only read the headlines. You want them to get into the whole post, so be concise and choose a self-explanatory title: simple is better than fun. | ||
# Organize your post: order your content into sections and paragraphs; those will make your post easier to read. | # Organize your post: order your content into sections and paragraphs, use bulleted lists, etc; those will make your post easier to read. | ||
# Pick up a relevant image: a visual illustration triggers emotions and makes your message more powerful. | # Pick up a relevant image: a visual illustration triggers emotions and makes your message more powerful. | ||
# Enrich your post with links, data, expert quotes, customer testimonials, opinions of influencers, etc.: your credibility will be increased and your standpoint will appear stronger. | # Enrich your post with links, data, expert quotes, customer testimonials, opinions of influencers, etc.: your credibility will be increased and your standpoint will appear stronger. | ||
# Optimize your post: carefully choose categories and tags that will make your post easy to reference. | # Optimize your post: carefully choose categories and tags that will make your post easy to reference. | ||
# Call-To-Action: involve your reader; comments,... | # Call-To-Action: involve your reader; comments,... | ||
== '''Call to action''' == | |||
Now that you've gained your leadership, readers are hooked on your post and even regularly check your updates, what do you want them to do? | |||
you have several options in order to answer that question and not only use your leadership, but also empower your readers : | |||
* links: expand your readers' horizons by connecting your post to an event, a cause, a manifesto, anything relevant to your content. | |||
* comments: ask for direct contribution and engage your reader into commenting your blog post! That's a classic one but definetly a keeper :) | |||
* share: engage your readers into sharing your blog post on social media! | |||
* contribute: we at Mozilla have a vivid community, covering many activities your reader may be excited about: connect your blog post to those contributions and engage your reader into developing its own impact! | |||
'''Most importantly: have fun and be passionate about what you're writing. It's all about sharing, enjoy :D''' | '''Most importantly: have fun and be passionate about what you're writing. It's all about sharing, enjoy :D''' | ||