Websites/Snippets/Meetings/2011-05-09: Difference between revisions

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== Agenda  ==
== Agenda  ==


'''Let's first make a distinction between <span style="font-weight: bold;">the</span> two different snippet projects in Q2:''' <br>
'''Let's first make a distinction between <span style="font-weight: bold;">the</span> two different snippet projects in Q2 and then figure out what this meeting will focus on:''' <br>  


=== Add HTML5 Awesomeness to Snippets<br> ===
=== Add HTML5 Awesomeness to Snippets<br> ===


*Goal:&nbsp;Stop telling, start showing, the awesomeness of Fx4 to our users through interactive snippet experiences. Move the needle on feature adoption. Bug <span style="text-decoration: underline;">653784</span><br>
*Goal:&nbsp;Stop telling, start showing, the awesomeness of Fx4 to our users through interactive snippet experiences. Move the needle on feature adoption. Bug <span style="text-decoration: underline;">653784</span><br>  
*More on wiki page [https://intranet.mozilla.org/Marketing/StartPageSnippets/Awesomeness here]<br>
*More on wiki page [https://intranet.mozilla.org/Marketing/StartPageSnippets/Awesomeness here]<br>  
*Let's schedule a Kickoff meeting this week<br>
*Let's schedule a Kickoff meeting this week<br>


=== Snipper Service Improvements<br> ===
=== Snipper Service Improvements<br> ===


*Objective: Make snippet service usable for non-technical users (Laura to provide details)<br>
*Objective: Make snippet service usable for non-technical users (Laura to provide details)<br>  
*Improve tracking (Bug [https://bugzilla.mozilla.org/show_bug.cgi?id=653268 653268] and Laura to provide details)<br>
*Improve tracking (Bug [https://bugzilla.mozilla.org/show_bug.cgi?id=653268 653268] and Laura to provide details)<br>  
*Other technical improvements that may be needed (Les to provide guidance)
*Other technical improvements that may be needed (Les to provide guidance)


<br>


 
=== Chris More ''(Laura sent responses to questions via email pre-meeting)''<br> ===
=== Chris More ''(Laura sent responses to questions via email pre-meeting)''<br> ===


*What have we done with snippets historically?
*What have we done with snippets historically?


Here's a good [https://intranet.mozilla.org/Marketing/StartPageSnippets#Snippet_Program_Overview overview].
Here's a good [https://intranet.mozilla.org/Marketing/StartPageSnippets#Snippet_Program_Overview overview].  


*What was successful and what wasn't?
*What was successful and what wasn't?
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*Where do we want to go?
*Where do we want to go?


In the immediate future see two projects above. Beyond that, keep developing the quality of content we show and get smarter about what we show, where, when, etc.
In the immediate future see two projects above. Beyond that, keep developing the quality of content we show and get smarter about what we show, where, when, etc.  


*How can we ensure clicks are tracked so we can measure the success of a campaign? (webtrends query strings)
*How can we ensure clicks are tracked so we can measure the success of a campaign? (webtrends query strings)
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