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'''Search Engine Marketing''' | '''Search Engine Marketing''' | ||
* Recent | * Recent experiments conducted to determine optimal bidding strategies. The result: for our primary search campaign, we've found a way to increase our click volume by 50% (without zero cost increase) | ||
* Current test being run to determine the impact of url branding. We'll blog with details later this week ([http://www.giantspatula.com/]). | * Current test being run to determine the impact of url branding. We'll blog with details later this week ([http://www.giantspatula.com/]). | ||
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