WeeklyUpdates/2008-04-07: Difference between revisions

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'''Search Engine Marketing'''
'''Search Engine Marketing'''
* Recent experiment conducted to determine optimal bidding strategies.  The result: for our primary search campaign, we've found a way to increase our click volume by 50% (without zero cost increase)
* Recent experiments conducted to determine optimal bidding strategies.  The result: for our primary search campaign, we've found a way to increase our click volume by 50% (without zero cost increase)
* Current test being run to determine the impact of url branding.  We'll blog with details later this week ([http://www.giantspatula.com/]).
* Current test being run to determine the impact of url branding.  We'll blog with details later this week ([http://www.giantspatula.com/]).