Engagement/Developer Engagement/DevToolsPlan

Developer Engagement Plan for Devtools

With the current release of Firefox we now have Developer tools baked into the browser. This document outlines ideas and plans how to promote these above and beyond the release notes of Firefox. The devtools team run their own blogs, create presentation materials and there is a weekly sync-up with the devengage team.

Product: Mozilla Dev Tools

https://wiki.mozilla.org/DevTools/

Target Audience: Web Developers, JavaScript developers, QA and Designers

Deliverables:

• Ongoing coverage of developers tools on DevEngage channels: Hacks.mozilla.org
• Retweet of devtools team tweets via mozhacks and personal twitter streams
• Preparation of screencasts and demos
• Integration of developer tools in other screencasts, demos and presentations
• Promotion of the team posts on social media
  • http://blog.mozilla.com/devtools/
  • http://www.blueskyonmars.com/
  • http://campd.wordpress.com/
  • http://antennasoft.net/robcee/
  • http://blog.astithas.com/
  • http://www.robodesign.ro/mihai/blog
  • http://incompleteness.me/mozblog/
  • http://paulrouget.com/

Coverage of devtools in release notes of Firefox

• Example was the updated technology page: http://www.mozilla.org/firefox/technology

Developer messages:

• Firefox has built-in developer tools that make the browser a development platform
• We encourage Firebug users to try out the new tools and tell us what they think
• We need bugs to be filed in order to continously improve the tools

Speaking materials:

• Screencasts, reusable slides available at the Grab Bag

Speaking opportunities:

• Developer conferences
• JavaScript conferences
• Unconferences

Next steps:

• Integration of devtools in the best practice documentation for Evangelism reps

Individuals responsible

Within DevEngage Within the rest of Mozilla