Mobile/ProductPlanning/Notes-2012-12-05

Details

• irc.mozilla.org #mobile for backchannel
• Mobile vidyo room
• Wednesday @ 12:00pm Pacific
• Roadmap 2012-13 landing page
• Product Planning landing page

Agenda & Minutes

Roadmap launchpad: https://wiki.mozilla.org/Mobile/Roadmap12-13

Overview

• Summarised current thinking, context and background around 2013 Strategic Planning for Firefox for Android
• Goals:
  • Increase market share
  • Improve Web Compat
• Strategy to achieve these goals:
  • Distribution opportunities (benchmarketing, customisation, other requirements TBD)
  • Supporting the ecosystem
  • Focused consumer-driven wins (privacy, WebRTC, search improvements)
• Ran through slide deck of roadmap

Key Notes / Actions

• Include growth projections for organic growth and show as percentage of the growth needed to break out of the 'other' mobile browser category
• Need specific steps for supporting distribution opportunities (AI Crandon, Slater, Karen, ...)
• Style guide needed to control the amount of customisation we would allow
• All customised assets on default should be editable (changeable) by the user
• Need good MWC demo planning