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Maker Party/Communications/Social Media Guide: Difference between revisions
Maker Party/Communications/Social Media Guide (view source)
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EricaSackin (talk | contribs) (Created page with "===Let's get together on Twitter:=== <b>Join @mozilla</b> and <b>@webmaker</b>, and use DMs and Mentions to share advance notice of your upcoming events and standout moments ...") |
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** <i>Join our #makerparty & celebrate the amazing things we can make & share on the Web - Here's how you can join: <link to event sign up></i> | ** <i>Join our #makerparty & celebrate the amazing things we can make & share on the Web - Here's how you can join: <link to event sign up></i> | ||
===Advanced Promotion of Your Maker Party=== | |||
2-4 weeks before your Maker Party, schedule Twitter, Facebook & other social media posts promoting sign-ups. | |||
<b>Suggested Tweets</b> | |||
<i>You should create your own along these lines. Always use #makerparty hashtag & try to include @Name of a reporter from the list above at the end of your tweet when tweeting about the topic of your party. (Note: Where you see #ST hashtag replace with your state’s postal code, for example: #NY, #CA, #UT.)</i> | |||
**SAVE THE DATE: Sign up for our #Makerparty on ____(date)____ to make _____(topic/title)_____. http://SignupURL #ST | |||
**Become a #Webmaker. Create content, communities, apps for the Web, sign up for a #MakerParty now. http://SignupURL @Reporter | |||
**Join me at my #MakerParty on ___(date)___ to make _____. RSVP: http://SignupURL @webmaker | |||
**Want to thrive in the new economy? Come to my #MakerParty and become a @webmaker. http://SignupURL @Reporter #ST | |||
**I’m working w/ Mozilla #Webmaker.org to help make the world more web literate. Join me: http://SignupURL @Reporter #ST #TeachTheWeb | |||
<b>Live Tweeting/Posting During Your Maker Party:</b> | |||
** During your Maker Party, you should encourage your guests to live tweet the event. By getting several people at your party to live tweet, you can create a real-time story about your event and Maker Party as a global campaign that reporters can follow and the Mozilla’s team can amplify. | |||
**Post the Hashtag and key reporters’ Twitter names on a sign for all party-goers to see | |||
**Remind party-goers to tweet while they make, always using the #makerparty hashtag. | |||
**Tell party-goers to add a reporter’s Twitter name to every tweet (tell them to mix up the reporters from tweet to tweet, so as not to bombard individual reporters too much). | |||
**Live tweet the party yourself, share photos of the party, retweet your party-goers’ tweets. | |||
**Be sure to emphasize how your maker party helps teach web literacy in your tweets. | |||
<b>Post Maker Party Promotion</b> | |||
**After the party, review the tweets from your party-goers and RT good ones you missed during the event. | |||
**Remind people on Twitter that they can sign-up to attend or host an upcoming Maker Party at http://Webmaker.org/Events | |||
**Share more pictures from your party | |||
**Go to [http://Storify.com] and create a story from the live tweets of your party. Instructions for using Storify are on [https://storify.com/] Then share your Storify story via Twitter (and Facebook and blog and any other social media channel you use). | |||
===Best Practices=== | ===Best Practices=== | ||
<i><b>Nothing beats taking the time to connect with Makers on your channels to support their efforts to explore a challenging new learning environment. You can:</b></i> | <i><b>Nothing beats taking the time to connect with Makers on your channels to support their efforts to explore a challenging new learning environment. You can:</b></i> | ||
* View, comment on and RT great content | * View, comment on and RT great content | ||
* Invite followers to your events | * Invite followers to your events | ||
* Answer questions or suggest followers seek help from our Mentor group at [https://twitter.com/MozTeach @MozTeach] or using [https://twitter.com/search/realtime?q=teachtheweb&src=typd #teachtheweb] | * Answer questions or suggest followers seek help from our Mentor group at [https://twitter.com/MozTeach @MozTeach] or using [https://twitter.com/search/realtime?q=teachtheweb&src=typd #teachtheweb] | ||
<i><b>Other great ways to build momentum and engage your followers include:</b></i> | <i><b>Other great ways to build momentum and engage your followers include:</b></i> | ||
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* Sharing photo sets on Facebook, Tumblr, and Instagram | * Sharing photo sets on Facebook, Tumblr, and Instagram | ||
* Posting videos and recaps from your parties on YouTube | * Posting videos and recaps from your parties on YouTube | ||
<i><b>You might also consider:</b></i> | <i><b>You might also consider:</b></i> | ||
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* Special mentions, merit badges (or even [http://www.openbadges.org/issue/ Open Badges]!) or other recognition among peers | * Special mentions, merit badges (or even [http://www.openbadges.org/issue/ Open Badges]!) or other recognition among peers | ||
* Using creations made by your followers in official messaging or at a special event (such as sharing a Popcorn 'Commercial' about your mission on your website) | * Using creations made by your followers in official messaging or at a special event (such as sharing a Popcorn 'Commercial' about your mission on your website) | ||
<i><b>Always remember:</b></i> | |||
**To remind people to sign-up for future Marker Parties at Webmaker.org/Events | |||
**Include the #makerparty hashtag in all tweets | |||
**Mention reporters from the list above in tweets so they can follow your party as it happens. | |||
**And… HAVE FUN MAKING THE WEB!!! | |||