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===Find & set up projects that excite us. Mostly from people we don't know yet.=== | ===Find & set up projects that excite us. Mostly from people we don't know yet.=== | ||
* '''Activity''': Bootstrap inspiring projects that showcase how Drumbeat can make the web better through open collaboration & early impact. | * '''Activity''': Bootstrap inspiring projects that showcase how Drumbeat can make the web better through open collaboration & early impact. | ||
** Metric: 5 inspiring & fully articulated projects on the website, with robust workspaces that attract participation | |||
* Metric: 5 inspiring & fully articulated projects on the website, with robust workspaces that attract participation | ** Metric: 50 community members contributing their time & expertise | ||
* Metric: 50 community members contributing their time & expertise | ** Metric: 2000 donors contributing $20,000 to help make these featured projects real | ||
* Metric: 2000 donors contributing $20,000 to help make these featured projects real | ** Metric: Project successes that produce market and behavior change -- over the longer term | ||
* Metric: Project successes that produce market and behavior change -- over the longer term | |||
* '''Activity''': Crowdsource new community-led projects. Use bootstrap projects to inspire the community to submit new projects into the pipeline & float their favorite ideas to the top.'' | * '''Activity''': Crowdsource new community-led projects. Use bootstrap projects to inspire the community to submit new projects into the pipeline & float their favorite ideas to the top.'' | ||
* Metric: 50 community-led project ideas | ** Metric: 50 community-led project ideas | ||
* Metric: 5 great community-initiated ideas that grow into fully fleshed-out feature Drumbeat projects | ** Metric: 5 great community-initiated ideas that grow into fully fleshed-out feature Drumbeat projects | ||
* Metric: 50 community members actively contributing time & expertise to these projects | ** Metric: 50 community members actively contributing time & expertise to these projects | ||
* Metric: 1,000 people contributing $10,000 to these community-led projects | ** Metric: 1,000 people contributing $10,000 to these community-led projects | ||
===Establish Drumbeat events as places where the future of the internet is being invented.=== | ===Establish Drumbeat events as places where the future of the internet is being invented.=== | ||
* '''Activity''': Launch the 2010 Mozilla Drumbeat Festival -- a global drum circle of visionaries, leaders & innovation ninjas celebrating successes, project sprints & inventing the internet's future. | * '''Activity''': Launch the 2010 Mozilla Drumbeat Festival -- a global drum circle of visionaries, leaders & innovation ninjas celebrating successes, project sprints & inventing the internet's future. | ||
* Metric: Raise participation & profile for projects featured at the Festival | ** Metric: Raise participation & profile for projects featured at the Festival | ||
* Metric: Shift the conversation. Set the open Internet agenda through Festival talks, video & featured projects. | ** Metric: Shift the conversation. Set the open Internet agenda through Festival talks, video & featured projects. | ||
* Metric: Increase newsletter subscribers, donations & site contributors 25% from Festival "bump" & profile-raising. | ** Metric: Increase newsletter subscribers, donations & site contributors 25% from Festival "bump" & profile-raising. | ||
* '''Activity''': Build a grassroots network of open web evangelists through local events around the world. | * '''Activity''': Build a grassroots network of open web evangelists through local events around the world. | ||
* Metric: Participate in # local events and presentations | ** Metric: Participate in # local events and presentations | ||
* Metric: Empower # Drumbeat community members to host their own local events & showcase Drumbeat in existing events like Ignite & BarCamp | ** Metric: Empower # Drumbeat community members to host their own local events & showcase Drumbeat in existing events like Ignite & BarCamp | ||
===Build and evolve a flexible online platform to support Drumbeat projects & events.=== | ===Build and evolve a flexible online platform to support Drumbeat projects & events.=== | ||
* '''Activity''': Provide an online hub & workspace for Drumbeat projects to recruit contributors, empower participation, and help projects succeed. | * '''Activity''': Provide an online hub & workspace for Drumbeat projects to recruit contributors, empower participation, and help projects succeed. | ||
* Metric: size of Drumbeat community, especially 'innovation ninjas' running projects and providing expert help. | ** Metric: size of Drumbeat community, especially 'innovation ninjas' running projects and providing expert help. | ||
* Metric: number of people voting on projects, subscribing to newsletter, etc. | ** Metric: number of people voting on projects, subscribing to newsletter, etc. | ||
* '''Activity''': Launch outreach plan to share Drumbeat project stories through our Drumbeat newsletter, blog and across a broad range of external social media & partner sites | * '''Activity''': Launch outreach plan to share Drumbeat project stories through our Drumbeat newsletter, blog and across a broad range of external social media & partner sites | ||
* Metric: 5000 newsletter subscribers (Q1:1000 Q2:2000 Q3:4500 Q4:5000) | ** Metric: 5000 newsletter subscribers (Q1:1000 Q2:2000 Q3:4500 Q4:5000) | ||
* Metric: 5 major Drumbeat mentions in earned media & important sites and blogs we like | ** Metric: 5 major Drumbeat mentions in earned media & important sites and blogs we like | ||