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== Market Insights from the Market Strategy Team == | == Market Insights from the Market Strategy Team == | ||
=== Desktop / Platform === | |||
* Research paper called "What Are We Not Doing When We're Online" offers potential areas to investigate for innovation with direct applicability to user's lives. [http://www.washingtonpost.com/blogs/the-switch/wp/2013/10/22/heres-how-much-the-internet-hurts-your-sleep-schedule-productivity-and-personal-life/] | |||
* Research paper called "Dusting the Web for Fingerprints" explains how advertisers evade "Do Not Track" and still track an individual across websites and even devices. [http://www.cosic.esat.kuleuven.be/publications/article-2334.pdf] | |||
==== Apple ==== | |||
* Apple announced that iWork, a set of applications for Macs, iPads and iPhones that essentially duplicates what Microsoft’s Office offers customers, would be free to anyone who bought a new Macintosh computer or mobile device from Apple. [http://news.cnet.com/8301-13579_3-57608550-37/apple-makes-ilife-iwork-free-with-new-ios-or-mac-purchase/] | |||
* Apple launched new tablets - iPad Air which 43 percent thinner than the previous generation at 7.5 mm thin and weighs 1 pound, and iPad mini which now comes with Retina display. Apple says the mini will be available in November. [http://www.pcmag.com/article2/0,2817,2426104,00.asp] | |||
==== Google ==== | |||
* Google developed a tool for free expression called uProxy which consists of a simple browser extension that is capable of finding a user’s friends on Facebook and establishes a peer-to-peer encrypted internet connection with someone your trust. Currently in “restricted beta” mode, it is not an anonymizing network like Tor but will render an individual connection indistinguishable from all other encrypted conversations online. [http://mashable.com/2013/10/21/google-uproxy-internet-freedom/] | |||
==== Microsoft ==== | |||
* Microsoft has reportedly created prototypes for Internet-connected eyewear based on Kinect. [http://www.gamespot.com/articles/microsoft-testing-eyewear-report/1100-6415720/] | |||
* Microsoft drops ‘RT’ moniker from original Surface, hides desktop mode on new RT tablets [http://www.theverge.com/2013/10/22/4868028/microsoft-drops-rt-from-surface-tablet-name] | |||
==== Facebook ==== | |||
* Facebook is exploring “deep learning,” which will allow its machines to better understand all sorts of nuanced language and behavior that we humans take for granted, which can help its AI machines to learn to behave more like the human brain. [http://www.wired.com/wiredenterprise/2013/10/sentiment-analysis-deep-learning/] | |||
=== Mobile === | === Mobile === | ||