WeeklyUpdates/2008-04-07: Difference between revisions

WeeklyUpdates/2008-04-07 (view source)

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 '''Search Engine Marketing'''
-* With some recent bid testing on our primary search campaign, we've found a way to increase our click volume by 50% (without zero cost increase)
+* Recent experiment conducted to determine optimal bidding strategies.  The result: for our primary search campaign, we've found a way to increase our click volume by 50% (without zero cost increase)
-* Current URL test is showing some surprising results.  We'll blog with details later this week.
+* Current test being run to determine the impact of url branding.  We'll blog with details later this week ([http://www.giantspatula.com/]).
 == Metrics ==