Global content

Welcome to the Global Content Hacking area!

User engagement content is created monthly for these Firefox channels:

• Social media (Facebook, Twitter)
• In-product messaging AKA snippet
• Email

With followers, fans and contributors located around the world, our channels are positioned to offer more locally-relevant content, but we need your help.

Global content contribution opportunities

Category	Description
Global holidays	Holidays and celebrations around the world
The Den	In the future, we'd like to grow the Firefox Den blog.

Global holidays

To kick things off, we're starting with a look at global holidays. Each channel has a limited number of markets that can support content:

Facebook: Global in these languages so as to include fans in any country where these languages are spoken: EN, ES-ES, PT-BR, DE, HU, PL, HU, EL, ID, FR

Twitter: EN, ES-ES, PT-BR

Snippet: by these countries: EN-US, DE, FR, RU, ES, ID

The user engagement team is looking to create seasonal, localized content around relevant holidays and celebrations. We're looking for moments in time that are:

1. fun and celebratory,
2. not controversial or potentially offensive,
3. secular in nature OR are broadly recognized,
4. opportunities to delight our users, and
5. make for good content, visual and written.

Let's start hacking

We've created a very initial start point with a list of holidays organized regionally.

Here's what we need:

Review the list. Navigate to the regional tab of your locale. They are

• U.S. Holiday Hacking Sheet

• Central America Holiday Hacking Sheet > Priority countries are: Costa Rica, Mexico, El Salvador, Guatemala, Nicaragua, Panama

• Europe Holiday Hacking Sheet > Priority countries are: France, Hungary, Poland, Greece, Germany, Russia, Czech Republic, Italy, Luxembourg, Macedonia, Montenegro, Serbia, Spain, Switzerland, United Kingdom

• Asia holiday hacking sheet > Priority countries are: Indonesia, India, Bangladesh, Japan, Philippines

• South America Hacking Sheet > Priority countries are: Brazil, Colombia, Chile, Peru, Uruguay, Venezuela, Argentina

Strike out any rows that should be eliminated. This list was a download, and it clearly contains many holidays that should be cut. Have at it!

Add holidays that are relevant for your locale. TIP: Look at the other tabs for ideas.

Add more details. We'd like to understand why the holiday is relevant. What would you recommend we say about it? What would be a good visual?

The Den

Later in 2015,