Growth Team

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Revision as of 23:02, 22 February 2018 by Cmore (talk | contribs)
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Who are we?

The growth team is a group of Mozillians who evaluate the current state of Firefox's acquisition and retention pipelines, develop growth hypotheses, and execute on scientific test plans to determine if possible opportunities lead to positive growth of Firefox. We have core members who lead the team and then supporting cross-functional members who bring insights and expertise on all touch-points of the Firefox experience. We believe that any test, regardless of the result, will lead to a continuous learning environment and a better product experience that will ultimately drive growth.

Quick Links

Core team members

  • Chris More (Firefox Product lead, Growth & User Onboarding)
  • Alex Davis (Firefox Accounts/Sync Sr. Product Manager)
  • Product Manager, Screenshots & Send (coming soon)

What we do

  • Define and evaluate effectiveness of Firefox growth models & funnels
  • Develop hypotheses for growth opportunities
  • Develop test plans & create prototypes
  • Run scientific tests & analyze results
  • Apply learnings to all touch-points in the Firefox experience