MozillaStore

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The General Idea

There's a lot of demand for Mozilla & Firefox gear -- anecdotally, it's something we hear quite often, and we've seen evidence of demand whenever we have a new product as part of a donations campaign. And in addition to the clear benefit of a succesful store -- donations revenue -- having a well-functioning, global store would be a great boost for community engagement and global brand awareness. The goal would be something that's as close to global as possible, offering a variety of conventional and inventive Mozilla and Firefox merchandise in a well-presented way. Potentially, MozSpaces could also become retail hubs and provide ways to test new concepts.


Rationale Related efforts Specifications Vendor analysis Products Recommended Path Management Framework