Mobile/FennecVision

Purpose of this document

This document describes the vision statement for Firefox on mobile devices (code name "Fennec") and the key release themes that flow from that vision, in order of priority. Then, it proposes a guiding principle: that we leverage our unique market position and assets to create experiences -- for users and developers -- that haven't been possible to date. We're not out to create a me-too browser, we're out to bring the Web to mobile phones in a richer, broader way than has been achieved before.

Vision statement

Fennec will provide full access to the Web from phones and other non-PC devices, yet take advantage of the specific opportunities for new and useful user experiences enabled by mobility and telephony. Fennec will do what users need out of the box, including easy initiation of phone calls from Web pages, access to local search, maps and directions, and plug-ins they expect. It will solve basic usability challenges that prevent the mobile Web experience from being pleasant and enjoyable, even though people have a critical need for data when on the go.

Fennec will be the mobile Web browser that content and application developers can target to create great software for mobile phones, rather than the plethora of native platforms and programming languages required to reach people in a mobile environment today. Any developer with skills in HTML, CSS and JavaScript will be able to develop for mobile.