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Description

How do you create an experience to raise awareness?

How do you then measure an experience to be able to iterate and adapt for an individual user?

The session provides a brief overview in answer to the questions above followed by a brainstorming experience, in groups, to create a map for an ARG (Alternate Reality Game) to raise awareness around a social issue.

Skills Needed

Creative Thinking Process Mapping Knowledge of Web Development and game Design

Post-Event Participation

Brainstorm, discussion, collaboration and development of a specific case study around eradicating HONOUR-BASED Crimes

Hashtags

1. transmediology #uxframework

Relevant links

www.transmediology.com

EtherPad for the session to take notes and collaborate