Connected Devices/Projects/Project Cue: Difference between revisions

Jump to navigation Jump to search

Connected Devices/Projects/Project Cue (view source)

Revision as of 23:20, 6 July 2016

65 bytes removed ,  6 July 2016
Added description of pivot
(added project description)
(Added description of pivot)
Line 21: Line 21:
Busy families have to manage and remember many to do’s, scheduled events, and activities related to the management of their households. Often, disorganized or ad hoc methods or tools are used to manage these, including post-its, reminders stuck on the refrigerator, various digital apps, or overloaded memories. This leads to stress and chaos, and it’s time consuming and cumbersome.   
Busy families have to manage and remember many to do’s, scheduled events, and activities related to the management of their households. Often, disorganized or ad hoc methods or tools are used to manage these, including post-its, reminders stuck on the refrigerator, various digital apps, or overloaded memories. This leads to stress and chaos, and it’s time consuming and cumbersome.   


Project Cue saves time and brings peace of mind to the entire family with its simple and intuitive solution to turn the daily coordination chaos across the family members
*Project Cue saves time and brings peace of mind to the entire family with its simple and intuitive solution to turn the daily coordination chaos across the family members
to organized control. Envisioned as a Family Organizer, Cue will enable family members to easily manage their activities, events, and to do's.  The initial focus for Project Cue will be a prototype for Reminders only.  Voice will be tested as a friction free way to request and use reminders. Project Cue wants to offer a better, easier way than having to carry all those to do's, events, or upcoming activities in your memory or having to write or type up reminders.   
to organized control. Envisioned as a Family Organizer, Cue will enable family members to easily manage their activities, events, and to do's.  The initial focus for Project Cue will be a prototype for Reminders only.  Voice will be tested as a friction free way to request and use reminders. Project Cue wants to offer a better, easier way than having to carry all those to do's, events, or upcoming activities in your memory or having to write or type up reminders.   


Project Cue grew out of the study and research conducted by the Project Link team. The team considered Initial Target audiences considered:
*Project Cue grew out of the study and research conducted by the Project Link team. Initially, the team looked at a hub that would manage smart devices in the home. They evaluated what was desirable from a hub angle, if it was going to be viable from a Mozilla perspective, and desirable for customer.  The team used the "Design Thinking" innovation approach by IDEO, where the philosophy of Product Innovation is at the center of technology (feasibility), person (desirability) & business (viability). After prototyping certain fundamental elements like device discovery, interoperability, and a rules engine, and evaluating the market and competitor landscape, the team concluded that a hub was not where we should be.
busy families
teachers and kids at school - budget deficit but want to give teachers time to teach instead of spending time on mundane tasks
Elderly
Chose busy families to explore
Did user research via interviews with 18 busy familiesThe team looked at both a hub for managing smart devices in the home  


*While the team was concluding its hub experimentation and research, it evaluated the following initial target segments for further study:
**Busy families
**Teachers and kids at school
**Elderly


Evaluated what was desirable from a hub angle, was it going to be viable from mozilla perspective and desirable for customer
The team chose "busy families" as the target market segment to explore.  User research was conducted by the team via interviews with 18 busy families to gather data on how they were managing their business lives and what kinds of help they envisioned needing. 
Synthesis of Study Data:
*These families are leading an extremely busy & demanding lifestyle constantly juggling many different aspects of their daily life spanning home, work, kids, shopping, hobbies etc.
*In majority of the cases, the mother is the one who typically orchestrates the communication across the members of the household/caretakers, organizes schedule & essentially responsible for a smooth running household!


Approach - design thinking
*Families are constantly juggling all the busy events of their lives, particularly the moms
Tech feasibility
*Families want an easy way to help them with reminders
People desirability
*Want some sort of a household calendar to coordinate schedules of their household members, babysitters, etc.
Business viability
*To do list to relieve memories from failing
*Desire to equip their homes with smart devices - security camera
*TV or media in general - they want a way to conduct universal searches
*Music - relaxation theme -want an easy way to listen to music without any screen, especially if kids are asking
*Ordering groceries - varies by country
*Smart recipes - cook based on groceries at home or order groceries based on.


Prototyped certain fundamental elements
Device discovery
First time user exp
Interoperability
Rules engine
Concluded that a hub wasn’t where we should be
Didn’t have the people desirability
Talked to merchants


First invest in smart devices, then realize there’s the missing piece in terms of interoperability so customers have to return to store.
This market segment is already saturated with hubs.
Shelf life for the hubs is long and discovery is low.
We concluded it’s not a place where we could disrupt the market and do things easily.


Pivoted to smart digital assistant
Pivoted to smart digital assistant
Line 59: Line 52:
Marry the functionality of other things
Marry the functionality of other things


Initial Target audiences considered:
busy families
teachers and kids at school - budget deficit but want to give teachers time to teach instead of spending time on mundane tasks
Elderly
Chose busy families to explore
Did user research via interviews with 18 busy families


Synthesis
 
Families are constantly juggling all the busy events of their lives, particularly the moms
Families want an easy way to help them with reminders
Want some sort of a household calendar to coordinate schedules of their household members, babysitters, etc.
To do list to relieve memories from failing
Desire to equip their homes with smart devices - security camera
TV or media in general - they want a way to conduct universal searches
Music - relaxation theme -want an easy way to listen to music without any screen, especially if kids are asking
Ordering groceries - varies by country
Smart recipes - cook based on groceries at home or order groceries based on


Family organizer (bulletin board)
Family organizer (bulletin board)
Line 111: Line 89:
== Validation Stage ==
== Validation Stage ==


We are using the "Design Thinking" innovation approach by IDEO, where the philosophy of Product Innovation is at the center of technology (feasibility), person (desirability) & business (viability).
 


In the Validation stage, the Link team has been conducting investigations and studies to answer the questions:
In the Validation stage, the Link team has been conducting investigations and studies to answer the questions:
Retrieved from "https://wiki.mozilla.org/Special:MobileDiff/1138923"

Navigation menu