720
edits
Changes
→Launch Related Activities
* Post videos from Community Launch team:
** <s>Vineel Reddy's Car Video</s>
* {{done|Promote Firefox 3.5 in 35 days. Share information on new features and post video demos, like Open Video}}
* Prompt members to "donate" their profile picture and/or status updates on launch day. Donating these fields means that they change their profile image to a Firefox image, and promote Firefox 3.5 through their status message.
* Send Email/Message blast to all 480K+ fans.
* Consider highly targeted Social Ads as a limited time promotional push around launch.
* <span style="color: #692408; font-size: 80%; font-weight: bold">[DROPPED]</span> Look into building a custom app for people to "pledge" and invite others to download 3.5, and share top 3 reasons why they did that, why they like Firefox etc. These would be reflected in their status feeds.
* <span style="color: black; font-size: 90%; font-weight: bold">[*NEW*]</span> {{done|Create custom tab for Firefox 3.5 which can serve as a landing page for new and existing users:}}
** Visual style to echo Mozilla.com's Get Firefox page
** Highlight new feature enhancements
** Link to download page, or provide download button
** <i>Statushttp:</i> Pending resource availability/www.facebook.com/Firefox#/Firefox?v=app_6009294086&viewas=711506228
== Post-Launch Enhancements ==