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== Browser Ballot: Mechanical Turk == | == Browser Ballot: Mechanical Turk == | ||
=== Phase One === | === Phase One === | ||
;1. Show five logos, have users select one. | ;1. Show five logos, have users select one. <br> | ||
:*(option one)(option two)(option three)(option four)(option five) | :*(option one)(option two)(option three)(option four)(option five) | ||
:*Which item drew your attention first? | :*Which item drew your attention first? | ||
:**Why? | :**Why? | ||
;2. Show (possibly current Firefox users) combinations of two sentences. | ;2. Show (possibly current Firefox users) combinations of two sentences. | ||
:*(option one)(option two)(option three)(option four)(option five) | :*(option one)(option two)(option three)(option four)(option five) | ||
:*Which description best expresses why you use Firefox? | :*Which description best expresses why you use Firefox? | ||
:**Why? | :**Why? | ||
:*Which description do you find most compelling as a reason to switch to Firefox? | :*Which description do you find most compelling as a reason to switch to Firefox? | ||
:**Why? | :**Why? | ||
=== Phase Two=== | === Phase Two === | ||
;1. Actual ballot with branded browsers, three tests each with three winning logo designs. | ;1. Actual ballot with branded browsers, three tests each with three winning logo designs. Ask users | ||
:*Which item drew your attention first? | : | ||
:*If you saw this dialog when you bought a new computer, which item would you have selected? | :*Which item drew your attention first? | ||
:*If you saw this dialog when you bought a new computer, which item would you have selected? | |||
:**Why? | :**Why? | ||
;2. De-branded ("fruit") browser, three tests each with three winning logo designs. | ;2. De-branded ("fruit") browser, three tests each with three winning logo designs. Ask users | ||
:*Which item drew your attention first? | : | ||
:*Which item drew your attention first? | |||
:**Why? | :**Why? | ||