WebsitePlan: Difference between revisions

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1,800 bytes added ,  26 February 2010
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'''How to fix it:'''  
'''How to fix it:'''  


1. think about our sites as components of a larger network rather than a bunch of individual pieces.  
*think about our sites as components of a larger network rather than a bunch of individual pieces.  
2. tell our story effectively by making sure each site has a clear role and distinct focus.  
*tell our story effectively by making sure each site has a clear role and distinct focus.  
3. group related content together so it’ll be where users can find it.  
*group related content together so it’ll be where users can find it.  
4. connect sites more effectively through cross-linking, UI elements, visual palette, etc.  
*connect sites more effectively through cross-linking, UI elements, visual palette, etc.  


More details:  
'''More details:'''


*[http://www.intothefuzz.com/2010/02/11/starting-the-discussion-how-to-make-mozillas-websites-better/ Blog post]  
*[http://www.intothefuzz.com/2010/02/11/starting-the-discussion-how-to-make-mozillas-websites-better/ Blog post]  
*[http://www.slideshare.net/intothefuzz/rethinking-the-mozilla-web-universe Slides]
*[http://www.slideshare.net/intothefuzz/rethinking-the-mozilla-web-universe Slides]
'''Plan of attack:'''
* step 1: organize mozilla.org back-end
** prepare for l10n
** prioritize and resolve outstanding bugs
* step 2: create Mozilla web universe site map
** recommendation is to bring in an external IA expert to work with internal teams & community
** will need to consider SEO implications as well
* step 3: create unifying site elements
** could include a common footer (with cross-links between the most central sites as identified during step 2), header elements, etc
** again, recommendation is to bring in external firm to work with internal teams & community
* step 4: refine mozilla.org homepage
** [https://wiki.mozilla.org/Mozilla.org/HomepageRedesign/Brief project brief]
* step 5: make decision on primary name for Firefox product site
** mozilla.com? firefox.com? mozilla.org/firefox?
** ultimately, given that we can have multiple URLs pointing to the site, the name probably isn't as relevant as the decision to make it a fully focused Firefox product site. But, it's still a key decision point for everything that follows
* step 6: additional mozilla.org content cleanup
** move "About" content from mozilla.com to mozilla.org
** update additional mozilla.org pages to follow design style of revised homepage
* step 7: Firefox product site redesign
** new look & feel for mozilla.com
** need to confirm with stakeholders as to the full scope (should include related sites that use the same design, like SUMO and blog.moz)
* step 8: Firefox product site testing
** allow time to test and tweak the new design - only show to small % of users until we're convinced it's equaling or outperforming the current version
* step 9: create style guides
** visual and copy guides for mozilla sites
* step 10: integrate add-ons into Firefox product site
** scope and methods TBD
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