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<h2> Browser ID developer engagement plan </h2> | |||
<p>Goal: | |||
Goal: | |||
600 sites using BrowserID in Q4 2011. At least one or two key, high traffic, high visible sites. | 600 sites using BrowserID in Q4 2011. At least one or two key, high traffic, high visible sites. | ||
List of sites public with nice branding "users of browserID" categorised into different markets. | List of sites public with nice branding "users of browserID" categorised into different markets. | ||
</p><p>Strategy: | |||
Strategy: | |||
We are going to get 600 sites to use BrowserID by working with the web developers behind them. In order to reach them, we will provide a continuous stream of BrowserID content on the hacks blog, BrowserID blog and Twitter. We will reach out to key influencers in the identity space and our community of Mozillians. | We are going to get 600 sites to use BrowserID by working with the web developers behind them. In order to reach them, we will provide a continuous stream of BrowserID content on the hacks blog, BrowserID blog and Twitter. We will reach out to key influencers in the identity space and our community of Mozillians. | ||
Looking forward, we will plan our precense at events Q1 and Q2. | Looking forward, we will plan our precense at events Q1 and Q2. | ||
</p><p>Target audience for Q4: | |||
Target audience for Q4: | </p> | ||
<ul><li> Contract Developers telling companies about login solutions | |||
</li><li> In-house developers looking for simpler identity solutions | |||
</li><li> Startups in need of a identity solution (low hanging fruit) | |||
</li><li> Influencers in the identity space (needs convincing). | |||
</li></ul> | |||
November | <p>November | ||
</p> | |||
<table width="100%" style="border-collapse:collapse"><tr><td width="5%">Date</td><td width="95%">Task</td></tr> | <table width="100%" style="border-collapse:collapse"><tr><td width="5%">Date</td><td width="95%">Task</td></tr> | ||
<tr> | <tr> | ||
<td>11/3</td><td> | <td>11/3</td><td> | ||
Distribute lists to fill out for browserID evangelism: | <p>Distribute lists to fill out for browserID evangelism: | ||
</p> | |||
<ul><li> https://etherpad.mozilla.org/browserid-blogs-and-mags | |||
</li><li> https://etherpad.mozilla.org/browserid-influencers | |||
[All of Mozilla - CH to preseed and sort] | </li><li> https://etherpad.mozilla.org/browserid-institutions | ||
</li></ul> | |||
<p>[All of Mozilla - CH to preseed and sort] | |||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/4</td><td>Present BrowserID at Mozfestival and get partners to use it | 11/4</td><td>Present BrowserID at Mozfestival and get partners to use it | ||
[CH and Shane Tomlinson] | <p>[CH and Shane Tomlinson] | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/5 | <p>11/5 | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/6 | <p>11/6 | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/7</td><td>Write and publish article for netmag UK on issues with passwords on the web - this has already been comissioned. [CH] | 11/7</td><td>Write and publish article for netmag UK on issues with passwords on the web - this has already been comissioned. [CH] | ||
Set up FAQ for browserID answering the most burning questions hinting at the field guide. [Dan, Ben] | <p>Set up FAQ for browserID answering the most burning questions hinting at the field guide. [Dan, Ben] | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/8</td><td>Blog post: Screencast Login flow and Browser ID (hacks, promotion on Twitter) - openphoto as the example [Austin] | 11/8</td><td>Blog post: Screencast Login flow and Browser ID (hacks, promotion on Twitter) - openphoto as the example [Austin] | ||
Hint at Field Guide | <p>Hint at Field Guide | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/9</td><td>Blog post: List of products using BrowserID - call for action that we need more [Ben] | 11/9</td><td>Blog post: List of products using BrowserID - call for action that we need more [Ben] | ||
Release FAQ [Chris, Dan] | <p>Release FAQ [Chris, Dan] | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/10</td><td>Killdate: Send out Field guide to influencers [Austin, Dan] | 11/10</td><td>Killdate: Send out Field guide to influencers [Austin, Dan] | ||
Prepare slide deck for Mozillians for MozCamp Europe [CH] | <p>Prepare slide deck for Mozillians for MozCamp Europe [CH] | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/11</td><td>Killdate: Send out Field guide to blogs and magazines with hint official release on Monday [CH, help with press/comms] | 11/11</td><td>Killdate: Send out Field guide to blogs and magazines with hint official release on Monday [CH, help with press/comms] | ||
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</td></tr><tr><td> | </td></tr><tr><td> | ||
11/20</td><td>Mozcamp Asia [Dan Mills, Stormy Peters] | 11/20</td><td>Mozcamp Asia [Dan Mills, Stormy Peters] | ||
Beyond Tellerand Conference, Germany - [CH] | <p>Beyond Tellerand Conference, Germany - [CH] | ||
</p> | |||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/21</td><td>Webcast with Browser ID team for Q&A live on the web (IRC backchannel) [Dan, Austin, Ben] | 11/21</td><td>Webcast with Browser ID team for Q&A live on the web (IRC backchannel) [Dan, Austin, Ben] | ||
</td></tr><tr><td> | </td></tr><tr><td> | ||
11/22</td><td>Kill date: have SDKs ready for different languages/frameworks using BrowserID [Dan, Ben] | 11/22</td><td>Kill date: have SDKs ready for different languages/frameworks using BrowserID [Dan, Ben] | ||
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</td></tr><tr><td>11/27 | </td></tr><tr><td>11/27 | ||
</td></tr><tr><td>11/28</td><td> | </td></tr><tr><td>11/28</td><td> | ||
IRC session/webcast with Team - Q&A for browserID implementation [Browser ID Ask MDN - Robin, Dan, Ben] | <p>IRC session/webcast with Team - Q&A for browserID implementation [Browser ID Ask MDN - Robin, Dan, Ben] | ||
</p> | |||
</td></tr><tr><td>11/29 | </td></tr><tr><td>11/29 | ||
</td></tr><tr><td>11/30 | </td></tr><tr><td>11/30 |