Webmaker/2013plans: Difference between revisions

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== Product definition ==
== Product definition ==
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Marketing explanation: '''Mozilla Webmaker helps you make cool stuff using other stuff that you've gathered from across the web.'''
Marketing explanation: '''Mozilla Webmaker helps you make cool stuff using other stuff that you've created or gathered from across the web.'''


Key feature: A way to quickly make videos with stuff you find across the web (e.g. web pages, maps, photos, songs, other videos).
Unique value proposition: Web pages that move -- aka Popcorn videos that pull together and animate web pages, maps, photos, songs and other videos gathered from across the web.


Typical user: A creative self starter who makes and shares content on the web. Likes to tinker. ''(this still needs alot of refining, jess + brett)''
Typical maker: A creative self starter who makes and shares content on the web. Likes to tinker and try things. ''(<-- this still needs alot of refining)'' This is the core audience for our tools.


'''Main changes in 2013:''' Thimble + Popcorn Maker + Xray Goggles more tightly integrated, will seem like same tool in many instances. Webmaker.org becomes a) showcase for best content people make and b) jumping off point for remixing and learning. Hive + Code Party merge into ongoing global community of mentors with local roots.
Typical mentor: A enthusiastic teacher or techie who likes to get other people's creative juices going using the web. ''(<-- this still needs alot of refining)'' This is the core audience for our mentor community.
 
'''Main changes in 2013:''' Thimble + Popcorn Maker + Xray Goggles more tightly integrated, will seem like same tool in many instances. Webmaker.org becomes a) showcase for best content people make and b) jumping off point for remixing and learning. Will feel like a social network in some ways, like Tumblr but more distributed and with alot of Popcorn. Hive + Code Party merge into ongoing global community of mentors with local roots.


== Top level 2013 goals  ==
== Top level 2013 goals  ==
1,775

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