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→Market Insights from the Product Marketing Strategy Team
==== Security ====
* Researchers have published an academic paper [http://arstechnica.com/security/2012/11/hack-could-let-browsers-use-cloud-to-carry-out-big-attacks-on-the-cheap/ describing how attackers could use a browser-based exploit that could be used to make large, online attacks cheaply].
=== Mobile ===
* Gingerbread runs on 51% of Android devices, Ice Cream Sandwich on 27.5%, Froyo on 10%, Jelly Bean on 7% with the others accounting for the rest of 4.5%
* the Google Play Store allows for private channels for Google Apps customers
* ZTE got financing from the China Development Bank; smartphone maker is the 5th largest by shipments in Q3
* Nokia Lumia line expanded on the low-end with 620 and the high-end 920 T, aimed at emerging markets, particularly China, featuring Windows Phone 8
* France Telecom, owner of Orange, made an investment in Lookout, mobile security solution and will be bundling it on Android phones in some European countries
* according to MIT [http://www.textually.org/textually/archives/2012/08/030951.htm study] there is significant disconnect between many people's perception of the security and privacy of data on their smartphones, and the reality
* Tablet shipments forecast for 2012: 122 million units, 54% on iOS and 43% on Android, almost 3% on Windows
* For 2013, there will be 172 million units sold, a number to reach 283 million in 2016, when iOS is predicted to capture 49% of the market, Android 39% and Windows 10%.
== Marketing, Press & Public Reaction ==
