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Mobile Opportunity

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<h1 style="color:#FFFFFF;">Resourcing and Structure</h1> {{anchor|Structure}}
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The “core team” is a hybrid engineering / field research team developing a set of prototypes for mobile apps authoring; for designing pilot programs in field with target users and target hardware; for facilitating and studying these pilots; and for developing a set of partner integration points including mobile money, SMS, marketplace, and other value-added services.
The wider group of advisors will help link this team to market insights, user research, strategy, philanthropic partnerships, Gaia, marketplace, brand, marketing, community, and other Mozilla functions. The Mozilla Foundation Appmaker team provides essential support.
Mozilla Foundation is negotiating partnerships to bring additional resources and expertise to the project. These partners are interested in presenting our experiments and learnings as part of a broader macroeconomic research agenda.
 
In this period, Appmaker and the new mobile prototypes will serve as a research laboratory. [https://dl.dropboxusercontent.com/u/8176339/info_4.jpg See Figure 1]. Through field observations, metrics, and analysis, we will use this learning period as a way to inform a Mozilla local content strategy. The existing Appmaker team provides essential support: while the technologies underlying the Appmaker product and the new initiatives may split, there are currently major advantages to shared contribution architecture, partnership pipelines, and open source community management, illustrated in [https://dl.dropboxusercontent.com/u/8176339/Concentric.png Figure 2].
==Advisors==
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