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Engagement/Integrated Marketing: Difference between revisions
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→What is Integrated Marketing?
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Simply put, it the process by which the Engagement team on-boards, manages and communicates major cross-functional projects. Regardless if we call our process a wave, initiative, or project we should unify the method of how we deliver all of our awesome marketing products. | Simply put, it the process by which the Engagement team on-boards, manages and communicates major cross-functional projects. Regardless if we call our process a wave, initiative, or project we should unify the method of how we deliver all of our awesome marketing products. | ||
Please use the following steps on all of | Please use the following steps on all of Engagement's [[Engagement/Integrated_Marketing/Definitions#Project|major projects]]. This process could be overkill for small or [[Engagement/Integrated_Marketing/Definitions#Project|minor projects]] and thus use your best judgement. The integrated marketing process will always be improving and [[Engagement/Integrated Marketing/Contact|Feedback]] is welcome! | ||
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