Summary from Key Initiatives section of Google Doc

Hive Networks

Target audience: Advanced teacher and mentor individuals and organizations

Launch Hive Global as a team that will:

Grow # of Hive cities from 15 to 25. Particularly in Asia and Africa (Bangalore and Mombasa).
Support MacArthur Foundation Cities of Learning initiative. Get teachers and mentors involved by establishing credentials that translate into career and college readiness through civic partnerships.
Set up a Hive Lab model. Get teachers and mentors developing digital literacy tools and curriculum.
Develop a set of Hive badges to recognize and motivate mentors.
Document the Hive model. So interested groups can test out Hive ideas in new cities.
Deepen connection with existing Mozilla and Mozilla-aligned networks. Like Open Science, Policy and ReMo.
Build off recent success stories. (e.g., Hive Pittsburgh launched Digital Corps to train people to teach webmaking. Hive Bangalore used webmaker clubs to draw interest from other partners and groups around a broader digital literacy network.)

Target audience: professional educators and advanced mentors

In 2014 we built a community of ~10k teachers and mentors. In 2015, we'll provide more structure and value to these lead users.

We'll do this by:

Evolve Maker Party into a year-round Webmaker Clubs program
Improve curriculum to increase the value of what they teach
Offer Mozilla badges that recognize our most talented mentors
Use the community as lab. As part of ‘radical participation,’ build channels that turn our mentor community into a lab that helps develop and test new Webmaker software and content.
Expand webmaker.org. As a hub for our teacher and mentor audience. With better P2P communications tools / usage. And better email communication and recognition to mentors.
Encourage online mentoring with the Webmaker App

Software: need active integration between Hive Labs, Webmaker Mentors and Webmaker Product teams. For labs concept to work, and for Webmaker product to benefit from mentor / educator feedback.

Webmaker.org (or related properties): needs better navigation, discoverability and intentionality. Same for badges.

Marketing: better integration to tell the network/horizontal story of Mozilla’s work. (Building conditions for digital literacy to thrive through teaching and learning. And the programmatic/vertical thrust of webmaking via tools, curriculum and clubs, improving direct skills.)

Fundraising: need to secure additional funding for 2015+. $8M already in pipeline from MacArthur and NSF. Also, chance to expand Hives in Africa via Mastercard in late 2015. What else?
- Continued growth of flagship Hive in NYC through three more identified funders: Pinkerton, Butler and the NYC Mayor’s funds
- Taking over stewardship of Hive Bay Area opens up diverse, local and relevant funding opportunities
- Building non-London based Hive communities in the U.K. (Kent, Manchester) through NESTA and other local funders

Partnerships: In established Hive cities, increase partnership with other networks, government bodies and providers

Mozilla Developer Network: better document and support pathways for entry-level developers/learner. Guide advanced developers with interest in mentoring into the right networks.

Open Science, Policy and News: Figure out cross-section of aligned goals. e.g., Better linking organizations/institutions involved in multiple programs (e.g., libraries)

ReMo: Identify and work with reps drawn to webmaker/hive as a brand, plus broader geo-located community-building around teaching and learning in digital literacy.

Software: improved CRM for contributor management / email marketing. Needs to be a Mozilla-wide effort to make this better in 2015. Depends on MoFo product team for improvements to webmaker.org, including more on badges and in-platform mentoring.

Marketing: collaboration with MoCo engagement and others to run summer campaign (Maker Party+).

Partnerships: Key partners in 2015: Coder Dojo, Digital Opportunity Trust and Hive.

Fundraising: needs some level of outside funding, including replacement of $500k MacArthur funding for Maker Party for past two years.

Mentor Network team: working closely with staff on broader digital literacy network activation for new mentors, markets and programs.