Event - Firefox Live 2/Goals

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  • What are the goals for this campaign?
  • How do we plan to measure this campaign?
    • Which goals will be measured in Webtrends?
    • Which goals need to have a stats area in the app's admin panel?
      • Create tickets for stats area in admin panel as needed
  • How will we determine whether this campaign was a success?
  • When do we need to schedule a post-mortem for this project?