Firefox3.6/Marketing

Developer Group [BLIZZARD / ARUN / SHEPPY / ALIX / JAY / WILLIAM / PAUL]

hacks.mozilla.org:

• Owner: [BLIZZARD / PAUL / ALIX]
• Plan out set of features we want to highlight in 3.6.
• Reach out to people who want to sign up to write content.
  • JS Engine improvements: Dave M?
  • DOM Performance Changes: peterv?
  • Gradients: roc?
  • background images: ???
  • pointer-events: ???
  • text-align: ???
  • rtl css property: ???
  • -moz-image-rect on background-property: ???
  • image-rendering: vlad?
  • touch sensitivity (did it finish?): felipe
  • CSS Changes: roc + dbaron
  • Device APIs: dougt
  • Video poster: cpearce
  • SVG Animation: roc
  • Content features: hashchange, other: jst + sicking?
  • mozInnerScreenX: ???
  • hashchange: ???
  • geolocation address: dougt
  • document.readyState: ???
  • element.classList: ???
  • js-ctypes (if it makes it): ???
  • multiple file selection (if it makes it): ???

Developer Documentation:

• Owner: [SHEPPY]
• Main portal page is underway.

MarCom Group [JOHN / TARA / LAURA / PATRICK / BARBARA]

Mozilla.com:

• Owner: [JOHN / TARA / LAURA]
• We'll be updating our messaging across Mozilla.com and related properties for 3.6. Please view the detailed plan, here: https://wiki.mozilla.org/Firefox3.6/WebsitePlan

Reviewer's Guide:

• Owner: [LAURA / ALIX]

Affiliates:

• Owner: [LAURA]
• Update Affiliate buttons to reflect new version number
• Update the Upgrade the Web buttons to reflect new version number
• http://www.spreadfirefox.com/affiliates
• http://www.spreadfirefox.com/utw

Snippets:

• Owner: [ALIX / PASCAL]

Social Media:

• Owner: [TARA]
• Update our Twitter's background graphic to something new and version-neutral
• Update our Facebook Custom Tab for 3.6
• http://www.facebook.com/Firefox#/Firefox?v=app_6009294086&viewas=711506228
• http://twitter.com/firefox

SEM:

• Owner: [LAURA / JAY]
• New adwords campaign / updating existing 3.5 campaign to reflect 3.6 and related themes of personalization, etc.

5th Anniversary: TBD