Support/Goals/Reward program

Purpose of the Goal

We are initiating a reward and recognition program in order to encourage activity, keep the community engaged and onboard new contributors

Plan

This needs to be split into several sub-goals

1. Create an overview of the support community:

• AOA
• Help Forum
• Live Chat

• • interview community members to understand what incentives are working for them

2. Set-up a clear level system, decide the metrics by which contributor can move to next level and incentives that come with each level

• Set-up recognition badges for good contributions
• Create user titles and profiles

3. Create a separate program for retaining contributors and converting them into regular ones (goal for Q2)

4. Incentives that can be applied immediately

• initiate contributor interviews on the blog
• initiate regular phone calls with the community
• create monthly awards: most productive newcomer, most enthusiastic contributor
• send personalized cards for special events (e.g birthdays)
• celebrate milestones and congratulate the community
• organize SUMO Oscars