Engagement/MDN Durable Team/Community hypotheses

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As part of 2016 research around community, the MDN team has tested some hypotheses. The first batch of hypotheses has been draft in October 2016 and the results are available below.

Summary of findings

Tactics Status Result Notes
Give away t-shirts
(long time contributors)
Done Negative Our first findings indicate that giving away t-shirt to long time contributors has no effect. It doesn't change their contribution behaviors neither reengage them if they've stopped contributing.

It is recommended to run another test with new contributors to see the effect it can have on that different population

Give away t-shirt
(New contributors)
? ?
Highlight top of the month contributors In progress ?
Impersonal thank you e-mail to one time contributors Pending ?
Personal thank you e-mail to contributors Pending ?
Targeted thank you e-mail to l10n contributors Pending ?
Promoting l10n priorities Pending ?
Promoting l10n priorities on MDN Homepage Pending ?